Itsso Slimtissue Emballage de mouchoirs by Hyung-Woo Park

Itsso Slimtissue Emballage de mouchoirs by Hyung-Woo Park is a highly esteemed winner of the very prestigious 2024 A' Design Award d'Argent in Design d'Emballage Competition Category.

ArgentEmballage· 2024

Itsso Slimtissue Emballage de mouchoirs

by Hyung-Woo Park

Client: Itsso Slimtissue

A' Design Award d'Argent Winner in Emballage Category

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Verified Award Winner
Verify Award Status for #154540

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Colors

The Design

About Itsso Slimtissue Emballage de mouchoirs

Itsso Slimtissue est un emballage de mouchoirs haut de gamme au corps cylindrique élancé. Sa forme s'inspire du bambou, avec un fût étroit évoquant une tige et un couvercle galbé. Le corps principal est réalisé en papier spécial, ce qui permet une impression sur l'intégralité de la surface à 360 degrés pour une identité de marque parfaitement lisible. Les mouchoirs sont fabriqués à partir de pâte de bambou 100 pour cent, en deux épaisseurs. L'emballage est léger et fin, donc facile à transporter et parfaitement adapté aux porte-gobelets des voitures. Une fois les mouchoirs utilisés, l'étui peut être réemployé de plus de 50 façons différentes, par exemple comme boîte de rangement ou pot à crayons.

The Recognition

About the A' Design Award d'Argent

Itsso Slimtissue Emballage de mouchoirs est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Itsso Slimtissue Emballage de mouchoirs est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Itsso Slimtissue Emballage de mouchoirs est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This product is designed as a premium tissue case, and the body, which can print 360 degrees, enables efficient and attractive advertising.
Dimensions & Packaging: Weight: around 80g, Size: 68 x 180mm, Body Material: Specialty paper, Tissue: 100% Bamboo Pulp(2-layers)
Tags: Tissue Packaging, Bamboo Tissue, Environmentally friendly, Slim-case
Production Technology: The main body is made of paper, so there is no restrictions on printing. It also has a systematic infrastructure that enables high-quality design and one-stop printing, production and distribution.
Design Challenge: Facial tissues, represented by Kleenex, have long been made in the form of squares. Naturally, people are used to square shapes. So how will cylindrical tissues be perceived by people? I was very worried about that. In addition, we had to conduct a market survey on what diameter the cylindrical tissue case should be to fit the cup holders of various sizes currently in use.

It was a challenge to people's stereotype that facial tissue cases are all square. In addition, we put a lot of thought and effort into such a design that provides convenience in real people's lives and can even be used as interior props.
Research: Why do all facial tissue cases have to be square shapes? The idea that started from the question was born into a slim cylindrical tissue design. Slim tissues enable neat and sophisticated spaces and allow for more space use than square tissues.
Inspiration: Inspired by the shape of bamboo, it is designed with a slim body like bamboo stems and curved lids, and tissues are also made from 100 percent bamboo pulp.
Lightweight and slim, easy to carry, and easy to use in car cup holders.
Project Duration: This product is designed, developed, and produced at Joint Creative Co., LTD. in Seoul, South Korea, in September 2023.
Operation Flow: A good design even thinks about the environment. After you finish using the tissue, you can reuse the tissue box in more than 50 different ways, including various storage boxes, pencil holders, flower pots, food storage boxes, vehicle ashtray, and trash cans.
Team Members: Creative Director and Brand Manager, Hyung-woo Park
Image Credits: Joint Creative Co., LTD. 2023