Delate L'application Mobile par Roberto M. Paura and Sofie Di Bartolomeo

Le design Delate L'application Mobile par Roberto M. Paura and Sofie Di Bartolomeo est un lauréat très estimé du prestigieux 2020 A' Design Award de Bronze dans la catégorie Mobile.

BronzeMobile· 2020

Delate L'application Mobile

par Roberto M. Paura and Sofie Di Bartolomeo

Client : Delate Srl

Lauréat du A' Design Award de Bronze dans la catégorie Mobile

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Couleurs

Le Design

À propos de Delate L'application Mobile

Delate est la première application qui fournit une plate-forme dans laquelle chaque minute de retard est transformée en un point qui peut être accumulé et utilisé pour accéder à des offres sur plusieurs produits et services. L'application surveille le trajet des navetteurs et calcule les minutes de retard causées par le train. Un design intuitif et clair qui offre des bénéfices sans nécessiter aucune action active de la part de l'utilisateur et qui propose un système de récompense qui encourage son utilisation quotidienne en transformant l'inconfort en avantage.

La Reconnaissance

À propos du A' Design Award de Bronze

Delate L'application Mobile est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Delate L'application Mobile est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Delate L'application Mobile satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Les coulisses du design

Dossier de presse

Crédits, membres de l'équipe et détails techniques fournis par le designer.

Propriétés Uniques: Delate is a system that commuters can use to collect the lost time caused by the trains. Through the app, the users can keep track of the state of the journey and in case of delay they earn points to be spent on deals present in the marketplace of the app. It is the ultimate tools to refund users with discounted products and services offers by third part brands and to turn an inconvenient into an
advantage.
Dimensions & Emballage: iOS, Android.
Mots-Clés: Mobile, iPhone, Commuters, Train, Geolocalization, UI, UX.
Technologie de Production: The UX and UI for Delate were designed in Adobe Illustrator, organized on Axure and then handed off to the development team. Available on mobile, Delate was built using Html, CSS and Javascript. Relevant libraries that have been used include Polymer, Vue.js and Redux. In addition, Dalate uses the open-source database of Viaggiatreno to track the movements of the trains in real-time.
Défi de Conception: We wanted to design an app that could be adapted to each country that has a problem with train delays. For this reason, it was very important to keep the user interface and UX as minimal and intuitive as possible. Another aspect that was really important for the app was the structure of the marketplace, that needed to have a great variety of companies both physical and digital in order to cover different audience taste and to be always updated and appealing for the users.
Recherche: We have calculated that Italian railway commuters lose an average of 3500 minutes per year due to train delays. Therefore we have designed a system that rewards the commuter for each minute of delay caused by a train, to give value to the lost time. Through deep analysis and collaborative process between UX, graphic design, development and accessibility we have conducted user researches followed by prototype testings to assess the accuracy of our design, hierarchy of contents and interaction in order to create and easy and complete experience.
Inspiration: Delate was created for all those commuters who constantly suffer from train delays. Normally the commuter is given a refund after a certain amount of train delay or based on the ticket price that needs to have a minimum value. Our goal was to give to the commuter the refund of the single minute caused by the train and the chance to turn the discomfort into aimed discounts on product and services.
Durée du Projet: Delate was launched in November 2019.
Flux Opérationnel: Our navigation structure was developed following an extensive amount of tests. We had prototyped out a considerable number of variations of the UI, and put countless iterations in front of the app's users to gauge a better understanding of how they interact with it. Through the monitoring of the train journey, we gained strategic insights about how the system was consuming the phone's battery; when then the users collected points we tested how clear was the process to redeem deals on the marketplace, which brought us to design the use of the app as intuitive as possible, with a reduced consumption of energy.
Membres de l'Équipe: Sofie Di Bartolomeo, UX, Roberto Maurizio Paura, UI, Andrea Provenzale, Backend Developer, Marco Giannone, Business advisor, Marco Maisto, Marketing advisor, Roberto Serritella, Frontend Developer.
Crédits Images: Roberto Maurizio Paura