Noble 16 Zhenxuan Alkoholferpakking troch Jingdezhen Jiushan Creative Co., Ltd.

Noble 16 Zhenxuan Alkoholferpakking troch Jingdezhen Jiushan Creative Co., Ltd. is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2023

Noble 16 Zhenxuan Alkoholferpakking

troch Jingdezhen Jiushan Creative Co., Ltd.

Klant: Guiniang Liqour Co., Limited

A' Design Award yn Brûns Winner yn de kategory Ferpakking

10,159

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #141872

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Noble 16 Zhenxuan Alkoholferpakking

Noble 16 Zhenxuan is ferpakking ûntwurpen foar in premium alkoholyske drank. De flesse folget de klassike Baijiu-foarm en is makke fan swart-glaasd keramyk. Streamende linen en reliëfs binne yn it oerflak snijd mei in westerske reliëftechnyk. It patroan op de flessenekke is basearre op Sineeske gemingde blommen en westersk skroalgers. It etiket is printe op golden en donker patroanpapier. De bûtenste beskildere houten doaze brûkt learachtige montaazje en goudstampearring. In binnenpagina toant in smaakwiel dat de taast beskriuwt. It doel is om Sineeske en westerske alkoholkultueren te mingjen.

De Erkenning

Oer de A' Design Award yn Brûns

Noble 16 Zhenxuan Alkoholferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Noble 16 Zhenxuan Alkoholferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Noble 16 Zhenxuan Alkoholferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This premium liquor packaging aims to convey the blended methods of the East and the West contained in the product to users via the international and modern design. The design team utilized classy materials and technologies to perfectly integrate traditional Chinese Baijiu culture and fashionable western elements, thereby providing a multisensory experience for users. Such a design enables the packaging to boast a smooth texture with a sense of light luxury and a high collection value.
Ofmjittingen & Ferpakking: 148*120*280mm
Labels: Liquor, wine, package design
Produksjetechnology: The black-glazed ceramic body brings about a strong sense of time precipitation. The lines carved through the western relief technology strengthen the modernity of the product, forming a sharp contrast to the historical sense of the body. The golden and dark patterned paper applied in the label offers users a classy visual and tactile experience.
The outer painted wooden box adopts leather-like mounting supplemented with the gold stamping process to elevate the collection value of the product.
Untwerpútdaging: Considering the product positioning, the packaging needs to create a recognizable cultural symbol to ensure the product can be accepted by both local users and western consumers. Refining traditional Baijiu culture and controlling western mixology presented, the designer team made a compromise between Chinese and western liquor culture to realize perfect blending of different culture, interpret the blended methods contained in the product and create an exclusive symbol of this premium liquor.
Undersyk: The black and gold color matching paired with the golden liquor label visually presents the quality of the product, helping to gain user trust. The inside page of the outer painted box introduces the concept of the flavor wheel that is from the flavor structure of the West, which achieves visual flavor description. In this way, a design idea of professionalism and rigour is reflected so that the product can be well accepted by users.
Ynspiraasje: The packaging follows the classic bottle shape of Baijiu to continue the product identity and show the charm of the East and a sense of time precipitation, arousing a spiritual resonance with local consumers. Designed based on fashionable western mixology, the flowing lines and reliefs lead to a vigorous modernity to satisfy the taste of western users. The design team well blended two cultures in sharp contrast to convey a harmonious beauty, helping to form an exclusive symbol of this product.
Projektdoer: The project began in Jingdezhen City in December 2021 and was completed in Jingdezhen City in February 2022.
Operaasjestreamferrin: The round and smooth black-glazed ceramic body combined with the flowing and abstract reliefs and lines on its surface gives a more layered experience of grip and touch. The pattern on the bottleneck draws inspiration from Chinese composite flowers and western scroll grass, visually conveying charm of the product blending Chinese and western cultures. Via rigorous information layout and color contrast, the classy label increases fun of reading for users.
Teamleden: HN LIU
FANG TAI