Flow Wynferpakking troch Wei Sun is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Sulver yn de kompetysje-kategory Ferpakkingsûntwerp.

SulverFerpakking· 2023

Flow Wynferpakking

troch Wei Sun

Klant: DOTONE Brand Design

A' Design Award yn Sulver Winner yn de kategory Ferpakking

21,283

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #142586

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Flow Wynferpakking

Flow is in ferpakkingsûntwerp foar wite wyn dat matich drinken oanmoediget. De flesse hat de foarm fan in sânrinner en is makke fan trochsichtich dûbellaachs glês. De ienfâldige bûtenlaach lit de binnenste sânrinner-kontener sjen. Op it flesseoerflak is in skaal yn milliliters oanjûn. Troch de sânrinnerfoarm streamt de drank stadich, sadat it ynskinken langer duorret en de ynskonken hoemannichte makliker te kontrolearjen is. It bûtendoaske is makke fan trochsichtich PVC. Flow ferbynt drinken mei it ferrinnen fan de tiid en herinnert minsken deroan om sûnens te wurdearjen.

De Erkenning

Oer de A' Design Award yn Sulver

Flow Wynferpakking is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Flow Wynferpakking wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Flow Wynferpakking is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This is a white wine packaging that advocates people's healthy drinking. It uses "hourglass" as a container and advocates the product concept of "healthy drinking and cherishing time". The bottle is supplemented with a scale (ml) to remind everyone of the emotional changes caused by drinking to a certain extent. With the design of two layers of transparent glass, the simple shape of the first layer makes it possible to see the transparent hourglass container of the second layer.
Ofmjittingen & Ferpakking: Bottle size: Width 70mm x Depth 70mm x Height 320mm
Transparent box size: width 100mm x Depth 100mm x Height 350mm
Labels: White wine, White wine bottle design, White wine packaging design, Packaging design, Hourglass
Produksjetechnology: The entrusted factory uses 3D printing technology to make samples and feedback the implementation details. After confirmation, custom development molds. The outer packaging is made of transparent PVC, the text is printed in spot color, and the logo and product name are made of embossed, frosted silver, and light silver.
The white wine is designed with transparent double-layer glass. First, the model is injection-molded with acrylic, and then the real object is presented with glass.
Untwerpútdaging: The original intention of the design is to creatively control drinking behavior, but this may be different from the sales appeal of commodities in the market, because people often like to use commodities conveniently, and this hourglass-type liquor is a reverse thinking, because on the surface it looks It may seem unfriendly, but in fact this product design that makes drinking in moderation is really concerned about people's health. It takes a little time and getting used to when users try to use it.
Undersyk: Collecting relevant news, it is found that hundreds of thousands of people die from drinking in China every year, and most of the deaths caused by drinking are due to excessive drinking or uncontrolled drinking. Therefore, it is hoped that through design, people can drink healthily, cherish life and pay attention to family. Therefore, the original intention of FLOW's design is to effectively help people to drink reasonably. Whether it is visually or from the scale marked on the bottle, it always reminds people not to drink too much, and the shape of the hourglass can make the alcohol flow slowly and make pouring wine. control.
Ynspiraasje: The hourglass symbol represents the passage of time to remind people to cherish time and life, and the hourglass shape can make alcohol flow slowly; the scale on the auxiliary bottle reminds drinkers to enjoy alcohol properly, cherish time, reflect on the bad results of indulgence, and cherish health. There is no better container for reminding people to drink responsibly than the hourglass, and most importantly, it is a real, three-dimensional hourglass that is more impressive.
Projektdoer: The project started in Shenzhen in March 2020 and was completed in Shenzhen in September 2020.
Operaasjestreamferrin: When using the product, the shape of the hourglass of the wine bottle allows the alcohol to flow slowly in the bottle, and the palm of your hand can perceive the ongoing pouring behavior by touching the scale on the wine bottle. In order to shorten the waiting time for pouring wine, the user will subconsciously control the amount of alcohol poured into the wine glass, so as to limit drinking.
Patinten: All copyrights DOTONE Brand Design,2020
Ofbyldingskrediten: Image #1-#5
Designer,Wei Sun,2020
3D modeling renderer,Mingran Wu,2020
3D modeling renderer,Jiaying Zheng，2020