Gean nei de ynhâld
Longyu Ferpakking foar Sterke Drank troch Wang Lina

Longyu Ferpakking foar Sterke Drank troch Wang Lina is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.


BrûnsFerpakking· 2023

Longyu Ferpakking foar Sterke Drank

troch Wang Lina

Klant: Shenzhen Jingxi Creative Packaging Design Co., Ltd

A' Design Award yn Brûns Winner yn de kategory Ferpakking

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Kleuren

It Untwerp

Oer Longyu Ferpakking foar Sterke Drank

Longyu is in ferpakkingsûntwerp foar saúswyn. It ûntwerp put út de tradisjonele Sineeske drakekultuer en de fjouwerentweintich sinnetermen. De flesse draacht in drakentotem yn reliëf, foarme yn ien inkele mal, en in útholle struktuer dy't ferwiist nei de tiid dy't nedich is om goede wyn te brouwen. De dop is makke fan glêskristal mei in metalen reliëfstruktuer. De doaze is makke fan bioôfbrekber papier en mjit 190 by 125 by 310 millimeter. De diele doazestruktuer foarkomt destruktyf iepenjen yn ien kear, sadat de ferpakking bewarre en opnij brûkt wurde kin as tafelûntsjerring.

De Erkenning

Oer de A' Design Award yn Brûns

Longyu Ferpakking foar Sterke Drank is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Longyu Ferpakking foar Sterke Drank wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Longyu Ferpakking foar Sterke Drank foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen
This is a sauce wine packaging design that promotes the traditional Chinese dragon culture. The visual effect of the oriental dragon flying in the sky is the worship of the dragon totem in ancient times and the inheritance of the traditional Chinese dragon culture. The combination of solar terms means that a good bottle of wine needs time to settle, and the chiseled texture of the bottle body symbolizes the spirit of ingenuity, and a good bottle of wine can only be brewed after time. The wine box is made of environmentally friendly and degradable materials. The structure design adopts the box type of split display to reduce the one-time structure of destructive opening. The process is simplified to the extreme. The awareness of environmental protection packaging is applied to the actual product design. After the product is used, it can As a table display, it has a decorative effect and a secondary use of ornamental home art, which greatly improves the environmental protection of packaging.
Ofmjittingen & Ferpakking
The size of the wine box is 190mm × 125mm × 310mm. The size of the wine bottle is 85mm × 85mm × 25mm. The effect of the dragon totem of the wine bottle adopts the integrated mold opening of relief, combined with the integrated mold release of knocking texture, to achieve the elegant and exquisite integrated molding feel. The bottle cap adopts the glass crystal cap, with the texture of metal relief, and the materials collide with each other, presenting a bold visual effect.
Labels
Chinese traditional dragon culture, Chinese 24 solar terms, 12-month Chinese culture, flying dragon sees adults in Tianli, time-honored chisel patterns reflect the ingenuity of good wine and quality, creative design of high-end quality liquor, green design, dragon flying sky The wine stands on the ground, the two poles of the universe and the world are constantly evolving.
Produksjetechnology
The material of the wine box is made of biodegradable environmentally friendly paper. The box structure is designed in a split style, and the non-environmental design of the destructive one-time opening is abandoned. High quality, creating an ecological and simple visual effect.
The wine bottle design is integrated into the mold, and the wood grain and the glass are translucent to create a visual hammer that collides with each other. Combined with minimalist craftsmanship, it gives people the most pure, clean, and intuitive experience. Delicate and indistinguishable, it further demonstrates the majestic momentum of the flying dragon in the sky, just like flying through the clouds.
Untwerpútdaging
How to solve product problems for customers through design
Ynspiraasje
Inspired by the oriental dragon in traditional Chinese culture, the visual symbol of the flying dragon surrounded by a 360-degree dragon creates a combination of dragon culture and ancient astrological culture, and integrates classic auspicious elements into wine culture, forming a romantic relationship between dragon and wine. The dragon flies to the sky, the wine stands on the ground, the universe is polarized, the heaven and the earth are created, and life is endless. The ancients believed that the dragon was an auspicious thing and the master of wind and rain. It is a metaphor for the good wishes of things in their heyday.
Projektdoer
It began in Shenzhen in June 2022, ended in January 2023, and was listed and exhibited in Shenzhen in April 2023.
Operaasjestreamferrin
First enter into the discussion of new product development needs, give an analysis of the corresponding brand design for the liquor market research, and then enter the creative brainstorming of designers, we start to dig deep into the dragon culture, and differentiate the exclusive dragon culture that belongs to the brand Performance is the first step we need to make the biggest breakthrough. The next step is to implement the creative design stage. Through continuous sketches and scheme optimization, we have determined our graphic design, and finally the successful proofing of the product, and the actual product returns to the real life market. in the combination. Our design service is not only that, but we will continue to serve products in the future.
Patinten
申请号或专利号:202230831957.6
发文序列号:2023021300957740
申请人或专利权人:深圳龙誉酱酒有限公司
发明创造名称:酒瓶(龙誉银龙)

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De A' Design Award is in ynternasjonale, troch in sjuery beoardiele ûnderskieding foar goed ûntwerp. Doch mei oan de A' Design Award om de kâns te krijen meritokratyske erkenning te fertsjinjen, ferneamdheid, prestiizje en publisiteit te winnen foar jo wurk. Nominearje jo wurk foar de A' Design Award en kompetearje foar de begearde A' Design Prize.

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