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Beidacang Junfei Wine Drankferpakking by Xingyun Wubai

Beidacang Junfei Wine Drankferpakking by Xingyun Wubai is a highly esteemed winner of the very prestigious 2023 A' Design Award yn Goud in Ferpakkingsûntwerp Competition Category.


GoudFerpakking· 2023

Beidacang Junfei Wine Drankferpakking

by Xingyun Wubai

Client: North Okura

A' Design Award yn Goud Winner in Ferpakking Category

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Verified Award Winner

Verify Award Status for #150537

Colors

The Design

About Beidacang Junfei Wine Drankferpakking

Beidacang Junfei Wine is in drankferpakkingsûntwerp makke fan glês en papier. De foarm fan 'e flesse folget de ûntwerpteory fan 'e fiif sintugen en ferwiist nei de perzikblossem-make-up fan 'e Tang-dynasty. De flessedop hat de foarm fan in perzikblossem en is fersierd mei in âlde feniks-hierspjelde. De bûtendoaze ûntlient syn foarm oan 'e krúskraach en rjochter revers fan 'e Hanfu-klaaiïng. In hânfet is yntegrearre by de kraach fan 'e út ien stik besteande doaze, sadat de ferpakking maklik te dragen is. It ûntwerp ferbynt de merknamme mei histoaryske Sineeske klaaiïng.

The Recognition

About the A' Design Award yn Goud

Beidacang Junfei Wine Drankferpakking is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Beidacang Junfei Wine Drankferpakking wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Beidacang Junfei Wine Drankferpakking makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Taking the brand name "Concubine Jun" as the central idea of the design, the design theme of Huaxia's "dressing the country" is to refine the "peach blossom makeup" that was popular in the Tang Dynasty to highlight the graceful, graceful and luxurious atmosphere presented by the concubine.
Dimensions & Packaging
five senses design
Tags
Fashion、Liquor packaging、
Production Technology
Glass, Paper
Design Challenge
Advance the development of packaging design
Research
Based on five-sense design theory, anthropomorphic design.
Inspiration
Based on the design theory of the five senses, the bottle shape is designed with peach blossom makeup, and the bottle cap is shaped like a peach blossom and decorated with ancient hairpins decorated with phoenix hairpins, reflecting the spirit of "junfei". The box is based on the "cross-collar right lapel" of Hanfu as the creative point, creating a visual feast of "Phoenix Crown and Xia Phi". The ingeniously designed handle at the collar is convenient for consumers to carry.
Project Duration
15.9.2022 Shenzhen
Operation Flow
The box is based on the Hanfu "Jiaoling right lapel" as the creative point,The ingeniously designed handle at the collar of the one-piece box is easy for consumers to carry.
Patents
Shenzhen Jixing Creative Design
Image Credits
Shenzhen Jixing Creative Design

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