Avand Gebakferpakking troch Masoud Najafi Amirkiasar

Avand Gebakferpakking troch Masoud Najafi Amirkiasar is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Izer yn de kompetysje-kategory Ferpakkingsûntwerp.

IzerFerpakking· 2025

Avand Gebakferpakking

troch Masoud Najafi Amirkiasar

Klant: Avand Pastry

A' Design Award yn Izer Winner yn de kategory Ferpakking

9,628

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #162500

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Avand Gebakferpakking

Avand is in ferpakkingssearje makke foar in boetyk-gebakmerk. It assortimint omfettet trije taartdoazen, in koekjedoaze en in papieren beker. Hânpenselskilderwurk wurdt kombinearre mei digitale keunst om frije foarmen te foarmjen dy't liken op in keunstwurk. Djipgrien en goud wurde brûkt as de wichtichste merkkleuren. De skildere oerflakken wjerspegelje it hânwurkkarakter fan it gebak en de soarch dy't nommen is by de produksje. Der wurdt in dynamyske identiteitsoanpak tapast, sadat de ferpakkingen ferskate artistike yndrukken drage ynstee fan ien fêst patroan.

De Erkenning

Oer de A' Design Award yn Izer

Avand Gebakferpakking is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Avand Gebakferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Avand Gebakferpakking wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: Handmade pastry is created artistically and conveys a distinct and special experience to the audience. Using color Brushes and free forms as a work of art symbolizes a taste experience that is unique and beyond the ordinary experience that might be found elsewhere.
Ofmjittingen & Ferpakking: Cake Box 1: Width 110 mm x Depth 105 x Height 105mm
Cake box 2: Width 210 mm x Depth 210 x Height 105mm
Cake box 3: 310 x 310 mm
Cookie box: 250 x 87 x 45 mm
Paper Cup: 360 cc
Labels: Packaging, Design, Pastry, Cake, Cookie,
Produksjetechnology: A combination of hand brush painting and digital art is used to provide the new forms from scratch while attempting to be unique which comprises the main design of the packages.
The main insight comes from the meticulous attention employed while producing the pastry including handmade materials, attention to the beauty, & transparency in production.
Untwerpútdaging: The hardest part of the design project was convincing the founders to admit the suggested dynamic identity approach to the design, which led to a rather large production dimension, which led to more investment. Another challenge was the acceptability of such an approach for the consumer as it put a heavier cognitive burden.
Undersyk: The research methodology is mainly based on open-ended interviews with founders and a group of customers familiar with the cafe's background in the business. The research objective was to portray what the founders exactly had in mind as well as consumer insight about the pastry as it exists elsewhere and as they experienced it in the previous cafe. The research has also tested how pastry can be a stimulus for happiness in a society that is hardly achieved through ordinary channels in a way that AVAND might act as a facilitator to this goal.
Ynspiraasje: The Design is inspired by art, painting, and brush effects.
Avand is a boutique Pastry with a remarkable background in cafe and pastry experience in the city where it was launched. Like an artist and a source of inspiration, Avand inspires people to be happy through the experience of pastry leaving a sweet effect on the customer’s mind. Each handmade pastry leaves a unique impression on the mind of the consumer.
Projektdoer: The project started In Istanbul in November 2023 and finished in February 2024. This project was Printed in Iran and Published in Rasht, Iran
Operaasjestreamferrin: The combination of deep green and gold Colors, as the brand's Primary Colors reminds the original identity
Ofbyldingskrediten: Designer: Masoud Najafi.
Strategist: Nima Saade