Hagata Farm Pickles Ferpakking troch Kikumi Yoshida

Hagata Farm Pickles Ferpakking troch Kikumi Yoshida is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Izer yn de kompetysje-kategory Ferpakkingsûntwerp.

IzerFerpakking· 2025

Hagata Farm Pickles Ferpakking

troch Kikumi Yoshida

Klant: Hagata Farm

A' Design Award yn Izer Winner yn de kategory Ferpakking

12,994

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #164705

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Hagata Farm Pickles Ferpakking

Om de persoanlikheid fan de klant te reflektearjen, befettet it logo de hân fan de klant en daikonriesieden as motiven. It griene papier op it deksel fertsjintwurdiget in daikonblêd. De kleuren en fitaliteit fan de griente wurde útdrukt troch fine stippele patroanen dy't tekstuer en djipte oerbringe. Om de witens fan de daikon te beklamjen, waard it etiketûntwerp minimaal hâlden. It griene papier dat it deksel bedekt, tsjinnet ek as ferpakking en in tankbrief printe op de achterkant, wêrtroch de ferbining tusken produkt en klant fersturke wurdt.

De Erkenning

Oer de A' Design Award yn Izer

Hagata Farm Pickles Ferpakking is in winner fan de A' Design Award yn Izer, in prestisjeuze erkenning foar goede ûntwerpen dy't foldogge oan de profesjonele en yndustriële easken dy't ferwachte wurde fan goed ûntwurpen skeppings. Izerwinners litte grutte feardigens, hege spesjalisaasje, deskundich begryp en kreatyf fermogen fan har makkers sjen. Fan Hagata Farm Pickles Ferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierbere skepping is dy't praktysk en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Izer yntegrearret de bêste praktiken fan de sektor en hat feardige technyske skaaimerken ferbûn mei kennis en talint. Hagata Farm Pickles Ferpakking wurdt respektearre foar syn yngeandens en is ûntwurpen om ferbetteringen fan de kwaliteit fan it libben te leverjen dy't helpe de wrâld ta in bettere plak te meitsjen.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: To reflect the individuality, the hand held by the client and the vegetable seed were used as the logo motif. The green paper on the lid imitates a vegetable leaf. The deep hue and the strength of the vegetable are expressed in fine dots.
Ofmjittingen & Ferpakking: Width 80 mm,Depth 80 mm,Height 75 mm
Labels: Package design , pickles , farmers , Japanese food
Produksjetechnology: We pondered how to express the personality of Hagata Farm. We realized that the hands they hold belong to proud farmers who embody dedication. We reflected these hands in the design and used dotted vegetable leaves to represent the quiet yet powerful life force in the field. This design connects the essence of the farm to the product telling a story of nature hard work and pride. By highlighting the farmers connection to the land we aimed to create a design that resonates with the values of the community and the beauty of agriculture.
Untwerpútdaging: Many other companies already sell pickle products. We needed to find a way to differentiate ourselves from them and appeal to the interests of people in locally grown vegetables and the project with an appealing design.
Undersyk: Team members discussed every possible direction, including what expressions the clientele liked, what magazines they preferred, and what designs they preferred, and carefully shaped them in a layered manner.
Ynspiraasje: The project involved making pickles using vegetables from the Hagata farm, and using the profits from the sales to cover the costs of growing vegetables for school lunches. The client wanted to deliver first class vegetables to school children while taking on the challenges of agriculture.
Projektdoer: The project started in 2022 in Niihama City, Ehime Prefecture.
Operaasjestreamferrin: The green paper covering the lid also decorates the surface of the package, while the reverse side is a letter of appreciation and product concept to the consumer. By putting thought into every part of the package, we aimed to create a package that will be a keepsake, rather than a package that will be thrown away.
Ofbyldingskrediten: #1: Designer Kikumi Yoshida, Kuuche design,Photographer Keijiro Ando, 2022.
#2: Designer Kikumi Yoshida, Kuuche design,Photographer Rui Tokunaga,2022.
#3: Designer Kikumi Yoshida, Kuuche design, 2022.
#4: Designer Kikumi Yoshida, Kuuche design, 2022.
#5: Designer Kikumi Yoshida, Kuuche design, 2022.
Writer Tomomi Takada,Video production Hiroshi Minao