Sulver Reklame · 2025
Gatorade Rookie Bottle Isolearre Wetterflesse
by PepsiCo Design and Innovation
- A' Design Award yn Sulver 2025 in Reklame
- Estimated Number of Design Views: 22,949
- Verification code 39EBF080AB · Verify this award
Colors
About Gatorade Rookie Bottle Isolearre Wetterflesse
De Gatorade Rookie Bottle is in isolearre wetterflesse fan rustfrij stiel, ûntwurpen foar jonge sporters. It lytsere formaat is foar bern makliker om fêst te hâlden en út te drinken. In ynboud draachhânsel stipet de mobiliteit, en in dûkbestindige bûtenkant beskermet de flesse as dy falt. In lekfrije doppe mei reidsje beheint it fergriemen. De dûbelwandige binnenkant fan rustfrij stiel soarget foar mear as 24 oeren isolaasje. It ûntwerp is ûntwikkele mei feedback fan âlden en jonge sporters, dy't mobiliteit, duorsumens en skjinmakberens as de wichtichste behoeften oanwiisd hawwe.
About the A' Design Award yn Sulver
Gatorade Rookie Bottle Isolearre Wetterflesse is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Gatorade Rookie Bottle Isolearre Wetterflesse wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Gatorade Rookie Bottle Isolearre Wetterflesse is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.
Press Kit
- Unique Properties
- In February 2024, we launched The Gatorade Rookie Bottle, a new stainless steel bottle designed to meet the unique needs of younger competitors. Because their thirst is different, the Rookie Bottle needed to be different. To perfect the new design, we took feedback and insights directly from parents and their youth athletes. With their help, we identified three crucial features and functions: mobility, durability and cleanability.
- Inspiration
- When it comes to hydration, kids don't need as much volume; likewise, the larger size makes it harder for them to hold and drink from larger bottles. Even aspiring athletes tend to drop their bottles often, so we created a durable design, complete with a built-in carrying handle and dent-resistant shell that protects the bottle from drops. Plus, we added a leak-proof straw cap to minimize spills, and a double-wall stainless steel interior that provides more than 24 hours of insulation.
