Mi Watch Li Bai Primary Function: Ferpakking foar Smart Horloazje troch Xiaomi

Mi Watch Li Bai Primary Function: Ferpakking foar Smart Horloazje troch Xiaomi is in heech wurdearre winner fan de tige prestizjeuze 2020 A' Design Award yn Sulver yn de kompetysje-kategory Ferpakkingsûntwerp.

SulverFerpakking· 2020

Mi Watch Li Bai Primary Function: Ferpakking foar Smart Horloazje

troch Xiaomi

Klant: Xiaomi

A' Design Award yn Sulver Winner yn de kategory Ferpakking

28,457

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #98596

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Mi Watch Li Bai Primary Function: Ferpakking foar Smart Horloazje

Mi Watch Li Bai is de ferpakking dy't ûntworpen is foar in smart horloazje. De doaze is makke fan papier en befettet in trays fan papierpulp, dus wurdt der gjin plastik brûkt. In trijediminsjonaal hologram is oanbrocht op it wizerplaatgebiet fan de ferpakking. Wettergolfkes lykje te streamen as de doaze fan ferskillende hoeken besjoen wurdt. Reliëfdruk en in spesjale inket jouwe it uterlik en de tekstuer fan it wizerplaat en it bantsje wer. It horloazje rêst op in ferhege diel fan de trays yn stee fan in fersonken diel, sadat it horloazje liket te sweevjen. De ferpakking mjit 295 by 79 by 49 millimeter.

De Erkenning

Oer de A' Design Award yn Sulver

Mi Watch Li Bai Primary Function: Ferpakking foar Smart Horloazje is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Mi Watch Li Bai Primary Function: Ferpakking foar Smart Horloazje wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Mi Watch Li Bai Primary Function: Ferpakking foar Smart Horloazje is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: The packaging design of Mi Watch stands out its characteristics of high technology. The 3D hologram is adopted to present a three-dimensional effect on the packaging. With different viewing angles, the flow of water ripples appears. The box employs embossed printing skills and the special printing ink that make the box feels as real as the product itself. As the watch is not sunken into the pulp tray but raising from the surface, it seems the watch is floating on the box.
Ofmjittingen & Ferpakking: It is a plastic-free box and is made of paper, and with a paper pulp tray, the package size(L x W x H):295 x 79 x 49mm.
Labels: Smart watch, packaging, 3D hologram, black, technology
Produksjetechnology: The dial part of the watch uses 3D hologram that shows a three-dimensional effect. The box employs embossed printing skills so that the whole dial and strap are displayed on the package. The special printing ink is used to help make the customer feel as real as touching a silicone strap.
Untwerpútdaging: The packaging design of Mi Watch stands out its characteristics of high technology.
Undersyk: Mi Watch is a smart device that features in all aspects, providing insights on fitness, activity, and lifestyle. It is the first smart watch to run a customized version of Wear OS, and is referred as the smartphone-on-the-wrist by Xiaomi because of its ability to make calls by eSIM technology. Mi Watch has a dedicated app store, and is equipped with a 1.78-inch square-shaped AMOLED display screen. Moreover, with a built-in battery of 570 mAh, the watch can last up to 36 hours of service life by a single charge.
Ynspiraasje: Mi Watch is a smart device that features in all aspects, providing insights on fitness, activity, and lifestyle. It is the first smartwatch to run a customized version of Wear OS and is referred to as the smartphone-on-the-wrist by Xiaomi because of its ability to make calls by eSIM technology. The packaging design needs to show the high tech feeling and impress the customer by receiving the box.
Projektdoer: December 2019 in Beijing and finished in February in Beijing, China.
Operaasjestreamferrin: The 3D hologram is adopted to present a three-dimensional effect on the packaging. With different viewing angles, the flow of water ripples appears. The box employs embossed printing skills and the special printing ink that make the box feels as real as the product itself. As the watch is not sunken into the pulp tray but raising from the surface, it seems the watch is floating on the box.
Patinten: Copyrights belong to Xiaomi, 2020
Teamleden: Creative Director: Lu Chen
Graphic Designer: Jiangpeng Su
Packaging Structure Designer: Zhizhuang Song
Ofbyldingskrediten: Image #1:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
Image #2:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
Image #3:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
Image #4:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han
Image #5:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Photographer Yukun Han