Statice An Dealbhadh Dearbh-Aithne Lèirsinneach Branda Statice le Jia Cheng

Tha Statice An Dealbhadh Dearbh-Aithne Lèirsinneach Branda Statice le Jia Cheng na bhuannaiche air leth urramach anns an fharpais chliùitich 2021 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.

UmhaGrafaig· 2021

Statice An Dealbhadh Dearbh-Aithne Lèirsinneach Branda Statice

le Jia Cheng

Neach-ceannach: Statice GmbH

Buannaiche Duais Umha A' Design Award ann an Roinn Grafaig

9,721

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #105916

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Statice An Dealbhadh Dearbh-Aithne Lèirsinneach Branda Statice

Tha Statice na chompanaidh stèidhichte ann am Berlin a tha a’ tabhann fuasgladh gun urra dàta airson leasachadh theicneòlasan a tha a’ gèilleadh ri prìobhaideachd. Anns a’ phròiseact seo, thug dealbhadh fiùghantach agus dathan beòthail siostam dearbh-aithne lèirsinneach drùidhteach. Tha tionndadh an dà D (dàta tùsail gu dàta synthetigeach) a’ dèanamh suas an t-ainm branda S, a tha a’ leantainn gu feartan lèirsinneach feumail agus gun samhail. Tha na dathan tarraingeach chan ann a-mhàin bho statice (Sea lavenders) cuideachd dath a’ nochdadh gu dìreach dearbh-aithne a ’bhrand agus a’ togail earbsa, a ’soilleireachadh ìomhaigh a’ bhrand.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Statice An Dealbhadh Dearbh-Aithne Lèirsinneach Branda Statice air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Statice An Dealbhadh Dearbh-Aithne Lèirsinneach Branda Statice na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Statice An Dealbhadh Dearbh-Aithne Lèirsinneach Branda Statice a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The logo is an overall and systematic visual symbol instead of a simple logo.dynamic and innovative visual language to well communicate the brand concept. The simple and modern graphic design further clarifies and enhances brand identity.
Tomhasan & Pacadh: The logo is built on the golden section design. Brand fonts have been adjusted in line with the graphic design based on Sofia Pro. Poppins was chosen as the main typeface as it is a very modern and simple font.
Tagaichean: Branding, Dynamic Logo, Visual Identity, Corporate Identity, Brand Communication
Teicneòlas Cinneasachaidh: The vivid colors of Statice brand are used to provide a strong yet simple design. Gradient, hot stamping and silver printing process make the brand design well transmitted in the different materials.
Dùbhlan Dealbhaidh: Today, privacy is increasingly valued, and presenting privacy protection in the visual language is full of challenges. Not only that, to find the appropriate design language to reflect the connotation of the industry and brand also the challenges to face.
Rannsachadh: Statice is a company based in Berlin, they offer a data anonymization solution to develop privacy-compliant technologies and solutions for enterprises and their end-users. We carried out preliminary work through market research, similar brand research, questionnaires and workshops
Brosnachadh: Statice is a privacy-preserving software company based in Berlin. Dynamic design and vivid colors communicated an impressive visual identity system. The conversion of the two "D' (original data to synthetic data) constitutes the brand name "S", which brings a powerful and unique visual feature.
Faid a' Phròiseict: The project started in August 2019 in Berlin, Germany, and finished in January 2020 in Hamburg, Germany.
Sruth Obrachaidh: It creates a unique visual experience, where it also communicates people to brand concept and story through a modern yet simple corporate identity.