Branding Accademia of Perugia ’ Ann An Siostam Branda Agus Iomairt le Paul Robb

Tha Branding Accademia of Perugia ’ Ann An Siostam Branda Agus Iomairt le Paul Robb na bhuannaiche air leth urramach anns an fharpais chliùitich 2021 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.

AirgeadGrafaig· 2021

Branding Accademia of Perugia ’ Ann An Siostam Branda Agus Iomairt

le Paul Robb

Neach-ceannach: Accademia Di Belle Art Perugia

Buannaiche Duais Airgid A' Design Award ann an Roinn Grafaig

42,306

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #108380

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Branding Accademia of Perugia ’ Ann An Siostam Branda Agus Iomairt

Bha feum aig Accademia of Perugia air dearbh-aithne lèirsinneach ùr gus miann an stèidheachd gluasad gu sgiobalta a-steach don àm ri teachd a nochdadh. Dh’obraich S&P le luchd-obrach agus oileanaich ABA gus diofar roinnean agus roinnean den Acadamaidh a thoirt a-steach. Luchd-dealbhaidh' B’ e an dùbhlan a bhith a’ cruthachadh dearbh-aithne branda cinideach aonaichte agus ailtireachd a thug cuideachd fa-leth dha na cùrsaichean singilte. Chruthaich iad siostam dearbh-aithne shunndach, làidir agus adhartach a bhios ag obair thairis air na diofar ealan a’ seachnadh nan clichés agus gnàthasan àbhaisteach.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Branding Accademia of Perugia ’ Ann An Siostam Branda Agus Iomairt air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Branding Accademia of Perugia ’ Ann An Siostam Branda Agus Iomairt na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Branding Accademia of Perugia ’ Ann An Siostam Branda Agus Iomairt na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The Accademia of Perugia, needed a new visual identity to reflect the institution’s desire to move quickly into the future. S&P worked with ABA’ s staff and students to involve different departments and aspects of the Academy. Our challenge was to create a unified kinetic brand identity and architecture that also gave individuality to the single courses. We created an energetic, robust, and positive identity system that works across the different arts avoiding the typical clichés and conventions
Tomhasan & Pacadh: Online and outdoor campaign
Tagaichean: Type, Campaign, Art school
Teicneòlas Cinneasachaidh: The material was both digital and print
Dùbhlan Dealbhaidh: The main challenge was to create a non-3d effect in the rendering and have the effect movement in the outdoor experience.
Rannsachadh: We wanted to create a fluid motion concept for the campaign and ur research entailed studying and replicating in 3d animation the flow and colors of soap bubbles and how they affect layers.
Brosnachadh: A robust visual communication was achieved through the design of a classical-inspired logo and a bespoke typeface together with the development of dynamic use of images throughout print and digital. The developed communication system uses motion graphics to create a wide palette of still images. These images are complemented by the colors and shapes morphing together to characterize and distinguish the different courses, workshops, and activities.
Faid a' Phròiseict: June-October, Perugia Italy
Sruth Obrachaidh: The Interaction with the campaign was across both traditional outdoor and online social campaigns.
Buill na Sgioba: Creative direction: Paul Robb
Animation and Type: Tommaso Calderini
Creideasan Dhealbhan: Paul Robb