Destroy Feart Bunasach: Postair Sochair Phoblaich by Lin Lin

Destroy Feart Bunasach: Postair Sochair Phoblaich by Lin Lin is a highly esteemed winner of the very prestigious 2021 Duais Umha A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

UmhaGrafaig· 2021

Destroy Feart Bunasach: Postair Sochair Phoblaich

by Lin Lin

Client: Lin Lin

Duais Umha A' Design Award Winner in Grafaig Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Destroy Feart Bunasach: Postair Sochair Phoblaich

Teacs Leabhair: Is postair sochair phoblaich a th' ann an Destroy a chaidh a chruthachadh gus dìon nàdair is fiadh-bheatha a bhrosnachadh. Cleachdaidh am postair ath-thogail ghrafaigeach, a' cur grunn eileamaidean còmhla ann an aon dubh-riochd. Chan eil ach pàirt de phanda ri fhaicinn, agus mar sin cuiridh an neach-amhairc crìoch air an ainmhidh gu inntinneach, a' leantainn prionnsapalan eòlas-inntinn Gestalt. Is e dubh is geal na h-aon dhathan a chleachdar, a bheir buaidh lèirsinneach chumhachdach don sgrìobhadh. Tha am postair 210 le 297 mille-mheatair a mheud. Thathar a' cuairteachadh Destroy gu dealanach air loidhne agus faodar cuideachd a chlò-bhualadh air stiogairean leantach no air pàipear dealbh.

The Recognition

About the Duais Umha A' Design Award

Tha Destroy Feart Bunasach: Postair Sochair Phoblaich air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Destroy Feart Bunasach: Postair Sochair Phoblaich na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Destroy Feart Bunasach: Postair Sochair Phoblaich a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a thought-provoking poster design for public welfare. The biggest difference from other posters is the use of graphic reconstruction to show multiple elements. It achieves a visual integration at multiple levels, expressing deep meaning with visual language, and it has strong visual impact.
Dimensions & Packaging: 210mm×297mm
Tags: Panda, poster, public welfare, environmental protection, ecology
Production Technology: Posters are mainly distributed electronically through the Internet, or printed posters are made by producing adhesive stickers and photo paper.
Design Challenge: The most difficult part in the design process is to use simple visual language to express deep meaning. Designers skillfully use silhouette to recombine various elements and transform them into new graphics, which endows them with deep meaning and makes them easy to identify and spread.
Research: In the process of conception, it takes a lot of energy to consider the combination, composition and color use. We try our best to make the design the most refined, so that the central idea of the poster can be conveyed more directly and the impact of the picture is stronger.
Inspiration: Behind the inspiration is the designer's long-term attention to the subject of getting along with the natural environment. However, with the plunder of nature by human beings, the homes of animals are destroyed, and the precious species are becoming increasingly rare. As a national treasure of China, the designer hopes to appeal to human beings to cherish natural resources and protect the environment through the cute image of panda.
Project Duration: The project was conceived in Guangdong, China in February 2020, completed in March 2020, and publicly announced in Guangdong, China in March 2020.
Operation Flow: When people see the poster, they first see the part of the panda but not the whole panda.The designer uses Gestalt psychology to make people construct Gestaltism in their hearts when they look at it, so when they see a part of the panda, they can associate it with the whole. The combination of black and white colors has a strong visual impact and brings a stronger inner shock.
Team Members: Lin Lin