Kairi Murakami Ath-Dhealbhadh Aithne Bathar by Daisuke Kobayashi

Kairi Murakami Ath-Dhealbhadh Aithne Bathar by Daisuke Kobayashi is a highly esteemed winner of the very prestigious 2021 Duais Umha A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

UmhaGrafaig· 2021

Kairi Murakami Ath-Dhealbhadh Aithne Bathar

by Daisuke Kobayashi

Client: Iki Retreat Kairi Murakami

Duais Umha A' Design Award Winner in Grafaig Category

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Colors

The Design

About Kairi Murakami Ath-Dhealbhadh Aithne Bathar

Is e Kairi Murakami ath-dhealbhadh aithne bathar a chaidh a chruthachadh airson taigh-òsta air Eilean Iki ann an Nagasaki, an Iapan. Tha an samhla stèidhichte air an kanji Ichi, aig a bheil cumadh loidhne còmhnard singilte, agus a nochdas ann an ainm an taigh-òsta. Tha an loidhne cuideachd a' cuimhneachadh sealladh thairis air Bàgh Yunomoto, a' chiad sealladh a chì an luchd-tadhail nuair a ruigeas iad. Tha an suaicheantas air a dhèanamh suas de loidhnichean dìreach agus cearcaill, a' cur an cèill sealladh cumhachdach agus so-chuimhnichte. Tha na dathan a' cleachdadh caochlaidhean a chuimhnicheas air dol fodha na grèine feasgar. Chaidh an aithne a chur an sàs air soidhnichean talla, cairtean gnothachais agus pàipear-litreach, a' taisbeanadh an taigh-òsta mar dhàrna dachaigh.

The Recognition

About the Duais Umha A' Design Award

Tha Kairi Murakami Ath-Dhealbhadh Aithne Bathar air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Kairi Murakami Ath-Dhealbhadh Aithne Bathar na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Kairi Murakami Ath-Dhealbhadh Aithne Bathar a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: From the perspective of a special place that has not changed since Iki Island was once called "Ikikoku", I designed the kanji "Ichi (The shape is a horizontal line)" used in the name. I expressed this scenery, which is the first thing that customers see when they visit a hotel as a symbol.
Dimensions & Packaging: Many elements such as hall signs, business cards, letterhead, etc. were created from the logo.
Tags: Symbol Mark, Branding, Redesign, Corporate Identity, Logo Design, Japan, Iki Retreat Kairi Murakami, Hotel
Production Technology: The logo is composed of straight lines and circles, expressing a powerful and memorable scenery. The colors are designed with gradations that remind us of the evening when the sunsets.
Design Challenge: The main creative challenge in the brand design was to adapt the symbol of the hotel as a symbol that reminds us of our second home.
Research: A simple survey was developed using a quantitative and qualitative mix with its employees and collaborators to determine company values, communication, and tastes. From this research was developed the brand story.
Inspiration: I actually stayed and experienced the splendor of the place called Iki using my own eyes, nose, mouth, and all five senses.
Here, both customers who have come once and those who have come for the first time can experience the finest Iki cuisine and hot springs that flow directly from the source, but this scenery overlooking Yunomoto Bay is the biggest welcome to us. It was the hospitality and symbolized the second home.
Project Duration: Started in July 2019 and ended in March 2020 in Nagasaki, Japan.
Operation Flow: The main concept of the brand is to design a landscape that would be our second home for the customers.
Patents: Copyrights Daisuke Kobayashi
Team Members: Creative Director & Designer Daisuke Kobayashi
Image Credits: Photo Daisuke Kobayashi