Marathon T-Shirt An Ealain Grafaigeach by Chika Kakazu

Marathon T-Shirt An Ealain Grafaigeach by Chika Kakazu is a highly esteemed winner of the very prestigious 2022 Duais Iarainn A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

IarannGrafaig· 2022

Marathon T-Shirt An Ealain Grafaigeach

by Chika Kakazu

Client: Chika Kakazu

Duais Iarainn A' Design Award Winner in Grafaig Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Marathon T-Shirt An Ealain Grafaigeach

Mar sheirbheis molaidh dha ruitheadairean marathon, chaidh na h-ìomhaighean tùsail a dhealbhadh agus a thoirt seachad mar bhileagan gluasad teas gus aon de sheòrsa lèintean-T àbhaisteach a chruthachadh aig cafaidh ann an Tokyo. Gus a dhèanamh na thiodhlac cuimhneachail dha ruitheadairean bho air feadh an t-saoghail, chaidh na h-ìomhaighean a nochdadh air cuspairean Iapan agus marathon mar Mt. Fuji, mapa Iapan, origami, brògan ruith, agus ruitheadairean marathon.

The Recognition

About the Duais Iarainn A' Design Award

Tha Marathon T-Shirt An Ealain Grafaigeach air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Marathon T-Shirt An Ealain Grafaigeach na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Marathon T-Shirt An Ealain Grafaigeach airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: To design original icons & create one of a kind T-shirt for the marathon runners as a complimentary gift service at a cafe in Tokyo, Japan. (all of the marathon attendees get T-shirts and they can apply the target/or finish time and icons of their favorite selections to their T-shirts.) The purpose of this T-shirt customization event is to create a special reward for marathon runners, and to increase the awareness of the cafe.
Dimensions & Packaging: Each icon size is approximately around 30-40mm width/height.
Tags: Icons, Design, T-shirt Design, Graphic Design
Production Technology: The designs were made in Adobe Illustrator and Adobe Photoshop. All of the icons are created as a shimmer/metallic heat transfer labels so that we could apply these heat transfer labels to the T-shirt at the event.
Design Challenge: Many Japanese brands are creating lots of Japan-theme designs to attract global tourists, so it was very challenging not to be the same designs/styles that have been released already.
Research: First, I researched the keyword of Tokyo and Marathon, then came up with 3 different concept ideas (Mini Lifestyle, Minimal Japan, and Pixel Japan).
Inspiration: I tried to keep consistent with the concept of marathon, runner, and Tokyo in this minimal icons. All of the icons had to relate to these 3 concepts.
Project Duration: Proposal submitted in Feb 13th, 2019, and executed the event in Feb 28 - March 4th, 2019 in Tokyo, Japan.
Operation Flow: Marathon runners were not only coming from Japan, but also worldwide. To be able to make the design attractive for global marathon runners, I focused on the the design as simple yet intelligible as possible.
Team Members: Designer: Chika Kakazu
Designer: Krisakorn Tantitemit