Tongming Vision Correction Suaicheantas by Kuaiyu Tang

Tongming Vision Correction Suaicheantas by Kuaiyu Tang is a highly esteemed winner of the very prestigious 2023 Duais Airgid A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

AirgeadGrafaig· 2023

Tongming Vision Correction Suaicheantas

by Kuaiyu Tang

Client: Shanghai Tongming Vision Correction Center

Duais Airgid A' Design Award Winner in Grafaig Category

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Verified Award Winner

Verify Award Status for #144198

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Tongming Vision Correction Suaicheantas

'S e suaicheantas a th' ann an Tongming Vision Correction a chaidh a chruthachadh airson ionad ceartachadh fradhairc dha daoine òga is clann. Tha an t-ainm Tongming a' ciallachadh clach na sùla agus soilleir, agus mar sin thathar a' cleachdadh clach na sùla mar phrìomh eileamaid an dealbhaidh. Tha trì clachan-sùla le diofar ìrean de shoilleireachd air an cur ann an sreath a tha a' sealltainn a' phròiseas ceartachaidh bho dhoilleir gu soilleir. Tha an suaicheantas ga chleachdadh air cairtean-gnothachais, padaichean-notaichean agus postairean. Tha na cairtean-gnothachais agus an seata neo-fhoirmeil air an clò-bhualadh air pàipear sònraichte, agus tha na postairean a' cleachdadh stuthan togail-dhealbh a-muigh.

The Recognition

About the Duais Airgid A' Design Award

Tha Tongming Vision Correction Suaicheantas air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Tongming Vision Correction Suaicheantas na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Tongming Vision Correction Suaicheantas na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Dimensions & Packaging: Size of business card, width 90mm x height 55mm, size of note, width 210mm x height 285mm, etc
Tags: Logo design, business card design, memo design, poster design, website design, etc
Production Technology: The business card and the casual set are special paper, and the poster uses outdoor photo materials.
Design Challenge: To develop a project, the enterprise name is very important and needs to be more relevant to the industry. Generally speaking, it is very difficult to challenge the enterprise name and industry. The design should be internationalized according to the form and style as much as possible to capture the symbols in the industry,
Research: The center relies on the latest ophthalmic technology of Tongren Hospital, according to the principle of "three linkage" of binocular vision, uses pure physical training methods, and does not inject, take medicine, or touch the eyes. It is safe and risk-free. It is specialized in correcting myopia, hyperopia, amblyopia, astigmatism, and squint of young people. The technology is advanced and the effect is remarkable.
Inspiration: Tongming Vision Correction Center is a national chain organization specialized in correcting the vision of young people and children.
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Project Duration: The longest time of the project is spent on the logo. The purpose is very clear. A good image system is required. First, a good logo is needed. Then, the development of graphics is assisted. Then, some evolution and plasticity are done. The whole time can be completed in half a month.
Operation Flow: The project took half a month to complete.
Team Members: Kuaiyu Tang