Dagang Block Th’ Ann An Àrainneachd Grafaigeach by Youking Design

Dagang Block Th’ Ann An Àrainneachd Grafaigeach by Youking Design is a highly esteemed winner of the very prestigious 2023 Duais Iarainn A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

IarannGrafaig· 2023

Dagang Block Th’ Ann An Àrainneachd Grafaigeach

by Youking Design

Client: Dagang Block

Duais Iarainn A' Design Award Winner in Grafaig Category

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Colors

The Design

About Dagang Block Th’ Ann An Àrainneachd Grafaigeach

Gus an dealbhadh a dhèanamh nas co-chòrdail ri cleachdaidhean a’ bhaile agus nan daoine, bidh luchd-dealbhaidh an-còmhnaidh a’ sgrùdadh diofar sheallaidhean, a’ cumail sùil air giùlan dhaoine san àrainneachd, agus a’ rèiteach sgeamaichean dealbhaidh èifeachdach: ìomhaigh stad-bus, puist stèisein, uill còmhdaichean, raointean smocaidh, bacaidhean trafaig, msaa. Bho shealladh luchd-tadhail, thathar a' dèanamh mion-sgrùdadh gus feartan ghnìomhachasan ionadail a thuigsinn. Anns a h-uile mion-fhiosrachadh mun bhaile-mhòr, tha an cultar gnìomhachais air a chuir an cèill leis an àrainneachd fànais air a thaisbeanadh gu h-iomlan gus àrdachadh a thoirt don luchd-tadhail & # 039; eòlas fànais.

The Recognition

About the Duais Iarainn A' Design Award

Tha Dagang Block Th’ Ann An Àrainneachd Grafaigeach air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Dagang Block Th’ Ann An Àrainneachd Grafaigeach na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Dagang Block Th’ Ann An Àrainneachd Grafaigeach airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is a new urban construction, with many infrastructure being built. The designer hopes to optimize the visual image of the city through a perfect visual system, while applying this visual image to various detailed facilities in the city, such as bus stops, stop posts, floors, manhole covers, etc., to provide a better visual effect for the entire city. He also attempts to re optimize various urban details in the design, achieving a more high-quality use effect.
Dimensions & Packaging: 7500mm(L) x 6000mm(W) x 2000mm(H)
28000mm(L) x 3000mm(W) x 3650mm(H)
1800mm(L) x 140mm(W) x 3200mm(H)
150mm(diameter) x 2mm(H)
700mm(diameter)
Tags: Urban Detail Experience Design, Signage, Graphic, Vision, Logo Design
Production Technology: Stainless steel, Paint baking process
Design Challenge: Due to the new urban construction, there is no underlying urban culture. Based on the definition of the area, in order to make the design more consistent with the city and people's usage habits, designers constantly explore various scenarios, observe people's behavior in the environment, and comb out effective transformation plans for travel: convert images into patterns, and apply them to the city.
Research: Urban detail experience design is a new design concept created by designers who have summarized their own advantages and specialties in years of research. It is a design method for the overall visualization and functionalization of all details of the city in the process of urban construction and transformation. It aims to enhance the detailed experience of each city, thus enriching the visitors' visiting and using experience, and continuously conveying and continuing the urban culture and human characteristics in the form of experience.
Inspiration: Dagang Block is a component of Nansha District, Guangzhou, and is defined as an intelligent manufacturing base during the construction of the new city. Combining intelligence, cloud technology, and the ocean and flower sea streamers that echo Guangzhou Nansha, we have designed a logo that meets the definition of its new city, and extended auxiliary environmental graphics to apply them to various facilities and equipment in the urban area, optimizing the visual image of the overall urban area, and improving the environmental visual effect of the project.
Project Duration: The project was designed in Shenzhen in May 2022.
Operation Flow: Setting up new public facilities through the image system can enhance the visitors' sense of environmental experience and create a deeper impression on the urban environment. Combine the improvement of people's livelihood facilities, municipal facilities and image system to save costs and improve the regional image.
Team Members: Designer: Zhong Cheng, Designer: Lang Shangfei, Designer: Feng Kexin
Image Credits: Photo # 1: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 2: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 3: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 4: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 5: Photographer Lang Shangfei, Zhong Cheng, 2022.
Video Credits: Zhong Cheng, 2022