Wonderland Fruit Dealbhadh Pacaidh by Chia-Liang Lin

Wonderland Fruit Dealbhadh Pacaidh by Chia-Liang Lin is a highly esteemed winner of the very prestigious 2023 Duais Umha A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

UmhaGrafaig· 2023

Wonderland Fruit Dealbhadh Pacaidh

by Chia-Liang Lin

Client: Huzhou University

Duais Umha A' Design Award Winner in Grafaig Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Wonderland Fruit Dealbhadh Pacaidh

Is e sreath de dhealbhan pacaidh a chaidh a chruthachadh airson toradh measan a th' ann an Wonderland Fruit. Bidh na dealbhan a' cleachdadh eileamaidean ealain traidiseanta Sìneach, leithid lobhtaichean-àrda, corra-ghritheach agus neòil sona, gus faireachdainn de thìr-iongantach a nochdadh. Bidh tòna dath a' leantainn dath gach measan, gus 's gum bi an dealbh agus an toradh a' co-fhreagairt ann an èifeachd lèirsinneach agus stoidhle. Thathar a' cleachdadh dhathan bog gus stoidhlean lèirsinneach traidiseanta agus co-aimsireil a cheangal ri chèile. Chaidh an sreath a chruthachadh le Adobe Photoshop agus Illustrator, agus tha gach duilleag a' tomhas 297 le 420 millemeatair.

The Recognition

About the Duais Umha A' Design Award

Tha Wonderland Fruit Dealbhadh Pacaidh air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Wonderland Fruit Dealbhadh Pacaidh na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Wonderland Fruit Dealbhadh Pacaidh a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design work uses many traditional Chinese art elements to express the atmosphere, such as attics, cranes and auspicious clouds. In terms of colour tone, the design team discussed and decided to adopt the same colour tone as the fruit for better match the visual effect and style display.
Dimensions & Packaging: Width: 297mm x Height: 420mm x Weight: 200gm
Tags: Wonderland, Fruit, Wonderland Friut
Production Technology: Adobe Photoshop and Illustrator
Design Challenge: The most significant challenge was to express our perspectives via visual communication method in illustrations. Therefore, the design team spent a great deal of time studying and finding the way to balance the aesthetic, expression and visual elements at the same time.
Research: Wonderland fruit is a display of traditional Chinese art elements integrated into packaging illustrations. This series of works is very beautiful. Meanwhile, soft in colour is integrated into the illustrations composed of Chinese art elements, thereby showing a wonderland atmosphere.
Inspiration: The design inspiration comes from the traditional Chinese art style. the design team determined the overall direction through investigation and made design suggestions based on these art style elements. Finally, these traditional and fashionable visual packaging illustration works were created after discussions and revisions with team members.
Project Duration: This project was created and completed between July and November 2022 in Kaohsiung City, Taiwan.
Operation Flow: This series received a number of positive opinions and were highly acclaimed on many fields. Moreover, numerous people had been touched and they had thought these works will not be forgotten ever.
Image Credits: Creative Director: CHIA-LIANG LIN
Art Director: CHIA-LIANG LIN
Designer: XI-TING HUANG AND SHENG-ER YU
Illustrator: XI-TING HUANG AND SHENG-ER YU