Xiling Ùrlar Daonna Didseatach by Baidu AI Cloud

Xiling Ùrlar Daonna Didseatach by Baidu AI Cloud is a highly esteemed winner of the very prestigious 2023 Duais Airgid A' Design Award in Dealbhadh Eadar-aghaidh, Eadar-obrachaidh agus Eòlas Cleachdaiche Competition Category.

AirgeadEadar-aghaidh· 2023

Xiling Ùrlar Daonna Didseatach

by Baidu AI Cloud

Client: Baidu Online Network Technology (Beijing) Co., Ltd

Duais Airgid A' Design Award Winner in Eadar-aghaidh Category

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The Design

About Xiling Ùrlar Daonna Didseatach

'S e ùrlar cinneasachaidh is obrachaidh dhaoine didseatach a th' ann an Xiling a tha a' ceangal iomairtean-gnìomhachais ri luchd-cleachdaidh. Bidh luchd-cleachdaidh a' cruthachadh dhaoine didseatach fìor-riochdail bho dhealbhan, faclan-luirg agus atharrachaidhean paramadair. Tha craoladh beò a' faighinn taic ann an dà dhòigh, air a stiùireadh le inntleachd fhuadain no air a stiùireadh le neach, far am bi aon chamara a' glacadh gluasad agus abairtean-aodainn. Thèid bhideothan a chruthachadh le bhith a' cur àitheantan daonna didseatach a-steach do dheasaiche neo-shreathach. Tha inbhean eòlais air am mìneachadh airson dhaoine, gnìomhachdan agus seallaidhean, agus mar sin thèid susbaint daonna didseatach a dhèanamh aig cosgais ìosal agus ann an ùine ghoirid.

The Recognition

About the Duais Airgid A' Design Award

Tha Xiling Ùrlar Daonna Didseatach air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Xiling Ùrlar Daonna Didseatach na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Xiling Ùrlar Daonna Didseatach na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As a production and operation platform, this platform connects enterprises on one end and consumers on the other. By breaking down the people, services, and environment in the digital human service scenario, and gradually integrating experience design and AI technology, the platform has achieved the ability to create digital humans, conduct live streaming, and generate videos easily, at low cost, and in a short period of time. It also improves consumer experience of using digital human products.
Dimensions & Packaging: PC,web,computer,Artificial intelligence technology enables the creation, animation, and video generation of digital humans.
Tags: User experience, digital humans, artificial intelligence, live streaming
Production Technology: The platform allows users to quickly generate ultra-realistic digital humans using photos, keywords, and parameter adjustments. With the digital humans, users can carry out live streaming activities using either AI-driven or human-driven methods. Finally, users can also generate videos directly by inputting digital human-related commands into a non-linear editor, enabling quick deployment of digital humans.
Design Challenge: The biggest challenge is how to ensure that the Xiling Digital Human Live Streaming Platform is both efficient and user-friendly in producing content, while also being able to produce digital content that satisfies consumers. Based on this, we have broken down the digital human service scenario into atomic levels, defining experience standards and embedding AI capabilities at each level to ensure the quality of the digital human experience in core elements such as humans, activities, and scenes, thus achieving both good and fast results in digital human production.
Research: We conducted market research and user interviews and found that with the further development of the digital economy, people's demand for digital life has also increased. There is a growing contradiction between the needs of enterprises for digital humans and the high cost and long cycle of digital human creation. The emergence of this platform can help enterprises to quickly and efficiently provide content services of digital humans, and accelerate the global digitization process.
Inspiration: As digital humans have gradually entered people's daily lives from games and films, the current high-cost and long-cycle model of creating digital humans can no longer meet the needs of enterprises for using digital humans. Enterprises urgently need a low-cost and short-cycle way them could afford and use digital humans well. Therefore, leveraging its years of AI expertise, Baidu has developed this platform to accelerate the process of the digital era.
Project Duration: This project was launched in January 2022 in Beijing and made its first appearance in China in July 2022. It is still ongoing and the team members are based in Beijing, China.
Operation Flow: The platform allows users to quickly generate ultra-realistic digital humans using photos, keywords, and parameter adjustments. With the digital humans, users can carry out live streaming activities using either AI-driven or human-driven methods. AI-driven digital humans can interact with the audience through Q&A sessions. Human-driven live streaming can be achieved directly with a single camera for capturing movements and facial expressions to drive the digital human. Finally, users can also generate videos directly by inputting digital human-related commands into a non-linear editor, enabling quick deployment of digital humans.
Patents: CN202230461344.8.Baidu Online Network Technology (Beijing) Co., Ltd.2022,CN202230461334.4.Baidu Online Network Technology (Beijing) Co., Ltd.2022,CN202230460831.2.Baidu Online Network Technology (Beijing) Co., Ltd.2022,CN202230461301.X.Baidu Online Network Technology (Beijing) Co., Ltd.2022,CN202230484501.7.Baidu Online Network Technology (Beijing) Co., Ltd.2022
Team Members: Zhejia Zhang
Ningqian Ma
Wei Wang
Haoyuan Ma
Tingting Wang
Youping Yu
Qian Liu
Shiyan Li
Zhun Wu
Zhangyu Gu
Yutong Xiao
Jian Yang
Long Cang
Xin Guo
Lu Zhang