Satoro Grianghrafadh Satailíte by Chris Chung

Satoro Grianghrafadh Satailíte by Chris Chung is a highly esteemed winner of the very prestigious 2023 Duais Iarainn A' Design Award in Dealbhadh Dealbhadaireachd agus Atharrachadh Dhealbhan Competition Category.

IarannDealbhadaireachd· 2023

Satoro Grianghrafadh Satailíte

by Chris Chung

Client: RedPeak

Duais Iarainn A' Design Award Winner in Dealbhadaireachd Category

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Colors

The Design

About Satoro Grianghrafadh Satailíte

Is sraith grianghraf de mhionsatailít í Satoro, a táirgeadh do RedPeak. Tógadh na híomhánna sula seoladh an tsatailít i bhfithis, i réimse ina bhfuil léirshamhluithe digiteacha coitianta. Léiríonn cúlraí bána mionsonraí casta an dearaidh, agus tugann an frámáil braistint meáchain agus láithreachta. Tá raon leathan sna comhdhéanaimh, ó dhlúthghrianghraif de phíosaí beaga go dtí radhairc leathuilleacha den aonad iomlán. Nochtann codarsnachtaí solais agus scátha na patrúin ar na dromchlaí miotail fhrithchaiteacha. Rinneadh na grianghraif thar dhá lá i Taipei le haghaidh úsáide digití agus clóite.

The Recognition

About the Duais Iarainn A' Design Award

Tha Satoro Grianghrafadh Satailíte air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Satoro Grianghrafadh Satailíte na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Satoro Grianghrafadh Satailíte airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: RedPeak and Satoro realized a series of photographs that play with colors, proportions, and compositions to create dramatic and striking images that highlight the innovative nature of the product. White backgrounds showcase the design intricacies while the framing creates a sense of weight and presence, with compositions ranging from close-ups that reveal the details of the product to wide-angle shots that capture the entire engineering feat.
Dimensions & Packaging: Produced several works in different sizes for application on different uses.
Tags: Photography, Satellite, Space, Aerospace
Production Technology: Equipped with a powerful Nikon D850 camera and two lenses: a Nikkor 70-200mm f2.8 and a Nikkor 24-70mm f2.8, and aided by the advanced lighting capabilities of the Profoto Pro-11 with ProHead Plus, this unique photographic experiment captures the stunning contrast and interplay of light and shadow surrounding the satellite.
Design Challenge: To reveal the satellite’s technical marvel while facing the constraints of working with an invaluable piece of technology. The precious nature of the technology, combined with various types of reflective materials, presented challenges when lighting the surfaces. How might the team highlight the intricate technical details of a “not-an-everyday" object from various perspectives?
Research: The photographs reveal the raw and captivating intricacies of the satellite and its patterns as light dances across its gleaming metal surfaces. In this way, this project spotlights the incredible feats of technology humanity is capable of and demystifies the mysteries of space.
Inspiration: In a field dominated by digital renderings, RedPeak and Satoro wanted to capture the ephemeral essence of a small sat before its final destination in orbit. Inspired by the potential of small sats to redefine possibilities in space, the photographs play with contrasts in lighting, and proportions, spotlighting the possibilities of this small yet empowering technology.
Project Duration: Two-day shooting in Taipei.
Operation Flow: Satellite photography for digital and print applications.
Patents: Copyrights belong to Satoro, 2023.
Team Members: CEO: Silvia Yu
Creative Director: Chris Chung
BD Director: Raychard Huang
Senior Strategists: Nathan Liao, Lucas Willery
Account Managers: Peggy Lee, Jasmine Hung
Image Credits: Image Credits:
Client: Satoro Inc.
Agency: RedPeak
Production: Howard Chang, Andy Tsui