Heu 70th Anniversary Suaicheantas agus Siostam Dearbh-aithne Lèirsinneach le Li Tiebin

Tha Heu 70th Anniversary Suaicheantas agus Siostam Dearbh-aithne Lèirsinneach le Li Tiebin na bhuannaiche air leth urramach anns an fharpais chliùitich 2024 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.

AirgeadGrafaig· 2024

Heu 70th Anniversary Suaicheantas agus Siostam Dearbh-aithne Lèirsinneach

le Li Tiebin

Neach-ceannach: Harbin Engineering University

Buannaiche Duais Airgid A' Design Award ann an Roinn Grafaig

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #158079

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Heu 70th Anniversary Suaicheantas agus Siostam Dearbh-aithne Lèirsinneach

Tha an dealbhadh seo a' taisbeanadh gu soirbheachail eachdraidh leasachaidh 70 bliadhna na sgoile. Tro sgrùdadh dàta agus rannsachadh campais, tha e gu h-ùr-ghnàthach a' cleachdadh modh a' chleachdadh thotaman gus sgeulachd an aithris a chur an cèill. Tha e a' filleadh a-steach eileamaidean de chultar eachdraidheil na sgoile agus teicneòlas rannsachaidh saidheansail. Tha na h-ìomhaighean air an sìmpleachadh gu samhlaidhean agus air an ath-eagrachadh gus an teachdaireachd a chur seachad. Air a chur còmhla ri loidhnichean tonnanach, tha e a' cruthachadh suaicheantas 70 sòlaimte, a' neartachadh so-leughachd ann an conaltradh an dealbhaidh. Tha e a' taisbeanadh tàlaidh air leth agus coileanaidhean air leth na sgoile don t-saoghal.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Heu 70th Anniversary Suaicheantas agus Siostam Dearbh-aithne Lèirsinneach air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Heu 70th Anniversary Suaicheantas agus Siostam Dearbh-aithne Lèirsinneach na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Heu 70th Anniversary Suaicheantas agus Siostam Dearbh-aithne Lèirsinneach na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: In 2023, Harbin Engineering University celebrated its 70th anniversary with the integration of historical elements of the university's development and symbolic graphics representing campus culture in the design of its anniversary logo and visual identity system. The aim was to showcase the university's unique charm and rich heritage while fostering a sense of unity and belonging among students and faculty, and collectively embracing a brighter future for the institution.
Tomhasan & Pacadh: The design specifications adhere to research, sketching, computer-aided design, ensuring compliance with printing standards, digital multimedia display specifications, and mold production manufacturing standards. In actual application and exhibition, it meets basic advertising display standards and construction display safety standards.
Tagaichean: Logo, Visual Identity, Brand, Anniversary Celebration, University
Teicneòlas Cinneasachaidh: Simplify complex graphics into clean designs, combining multiple shapes to create new patterns. For flat applications, utilize printing techniques, while for three-dimensional applications, use 3D model files to produce 3D badges. The production process must consider various usage scenarios and technologies.
Dùbhlan Dealbhaidh: Firstly, the school has a rich cultural and historical heritage. It's essential to extract representative elements and express them in tangible forms while maintaining a unified visual presentation technique. Secondly, integrating common aesthetic issues in art to achieve the perfect balance between artistic expression and practical application of the design work is crucial.
Rannsachadh: The research and collection of historical and cultural information about the school yielded specific data for extracting design languages and elements. By delving into these elements, the school's visual identity was transformed into graphical representations, providing material for the subsequent development of cultural and creative products. This process established a comprehensive approach to school brand visual design.
Brosnachadh: The design integrates symbolic elements of the university's historical features and campus culture incorporating marine equipment and the school's historical heritage. The intertwining of wave-like lines forms a concise and dignified "70", complemented by the main building of the university and historical time points from 1953 to 2023, creating the visual representation of the logo design. The primary colors are blue and red, symbolizing the ocean and historical heritage.
Faid a' Phròiseict: The project started in April 2022 in Shanghai and finished in July 2023 in Shanghai, and was exhibited in Harbin Engineering University in September 2023.
Sruth Obrachaidh: The design project spanned one year, encompassing anniversary-related graphic prints, multimedia displays, and cultural and creative products. Both the design timeline and quality were crucial. With involvement from multiple stakeholders, effective coordination and communication with school departments facilitated the successful delivery of the design on the scheduled anniversary day, receiving acclaim.
Buill na Sgioba: Li Tiebin
Creideasan Dhealbhan: Li Tiebin, 2022.