Chongqing Noodles Dealbh Balla-mhòr by Wu Yao

Chongqing Noodles Dealbh Balla-mhòr by Wu Yao is a highly esteemed winner of the very prestigious 2025 Duais Airgid A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

AirgeadGrafaig· 2025

Chongqing Noodles Dealbh Balla-mhòr

by Wu Yao

Client: Beijing Wuyao Cultural and Creative Co. Ltd.

Duais Airgid A' Design Award Winner in Grafaig Category

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Colors

The Design

About Chongqing Noodles Dealbh Balla-mhòr

'S e dealbh balla-mhòr cuspaireil a th' ann an Chongqing Noodles a chaidh a chruthachadh airson branndaichean bìdh Sìonach. Tha an obair-ealain a' cur fòcas air bailtean-bìdh Chengdu agus Chongqing ann an sgìre Sichuan Chongqing ann an Sìona. Tha na sgìrean mun cuairt a' nochdadh ann an seallaidhean sgapte agus fad às, fhad 's a tha an stoidhle iomlan a' fuireach Sìonach. Tha ailtireachd bailteil, seallaidhean nàdarra agus mòran chruthan-tìre cultarail air an sealltainn còmhla ri biadhan sònraichte a' bhranda. Tha dathan fionnar a' dèanamh iomsgaradh ri solais bhlàth nam bùthan. Tha an dealbh balla-mhòr air a dhèanamh le clò-bhualadh gluasad-teasa agus tha e ri fhaighinn ann an grunn mheudan gus freagairt air diofar rùmannan bùtha.

The Recognition

About the Duais Airgid A' Design Award

Tha Chongqing Noodles Dealbh Balla-mhòr air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Chongqing Noodles Dealbh Balla-mhòr na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Chongqing Noodles Dealbh Balla-mhòr na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a themed mural design created for the Chinese food brand Encounter Small Noodles, centered around the magical food cities of Chengdu and Chongqing in the Sichuan Chongqing region of China. Other areas are presented in scattered or distant views, and the main theme of the painting is still Chinese style itself. In addition to the colorful city and natural scenery of the Sichuan Chongqing region, numerous cultural landscapes are also what we need to present.
Dimensions & Packaging: 1500mm X 1600mm
Tags: Illustration,ChongQing Taste
Production Technology: The screen is displayed in offline stores using heat transfer printing, and there are various sizes available due to different needs of offline stores.
Design Challenge: The enormous amount of information is the focal point of the entire painting. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section. Our goal is to have customers sit down and watch carefully to appreciate.
Research: The mural design of Don't Meet Small Noodles in Chongqing focuses on the urban characteristics of Chongqing region, integrating brand specialty cuisine and creating many new elements, such as Small Noodles Master, to enhance fun and brand awareness.
Inspiration: Paintings from the Netherlands such as' Paradise on Earth 'or' Tower of Heaven 'are the inspiration for our creation of Chengdu and Chongqing, two cities in Sichuan and Chongqing. The huge amount of information is the focus of our paintings in this area. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section.
Project Duration: The project started in Beijing in October 2024 and was completed in Beijing in December 2024.
Operation Flow: The murals are posted in various stores across the country through heat transfer printing. The lighting in the stores is mostly warm colors, so the overall color of the picture is cool, which is different from the overall color in the store and attracts consumers. The screen integrates the beautiful scenery and prominent features of major cities in the Sichuan Chongqing region. In addition, numerous cultural landscapes are also the content we need to present.
Team Members: Original designer ：Wu Yao
Illustration designer: Zhang yuchen
Illustration designer: Xie boxing
Graphic designer:Tan zhen
Graphic designer: Tang wenhu
Graphic designer: Zheng ziyang
3D designer:Liao hao