Hued Dearbh-aithne Branda Corporra by Ibrahim Badri

Hued Dearbh-aithne Branda Corporra by Ibrahim Badri is a highly esteemed winner of the very prestigious 2026 Duais Airgid A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

AirgeadGrafaig· 2026

Hued Dearbh-aithne Branda Corporra

by Ibrahim Badri

Client: Hued

Duais Airgid A' Design Award Winner in Grafaig Category

39,447

Verified Award Winner

Verify Award Status for #177506

View at A' Design Award Press Release Award Badge

Colors

The Design

About Hued Dearbh-aithne Branda Corporra

Tha an dearbh-aithne lèirsinneach a' rannsachadh cruthachalachd tro shiostam air a bhrosnachadh le cultar Sabhdach. Tha tuar crò-dhearg, cumaidhean bog sèidte, agus pearsachan dealbhaichte a' cruthachadh cànan lèirsinneach so-ruigsinneach a bhrosnaicheas faireachdainn is deuchainneachd. Tha nithean cultarach mar phoitean cofaidh, claidheamhan, agus seabhagan a' nochdadh mar motifean aithnichte thar iomadh cleachdadh. Tha pàtranan a' toirt a-steach ruitheam is leantainneachd, agus tha dealbh-sgrìobhaidhean a' mìneachadh ìrean a' phròiseis chruthachail, a' nochdadh beachd an aoibhneis tro ealain, cruthachalachd, dealbhadh, agus ùr-ghnàthachadh.

The Recognition

About the Duais Airgid A' Design Award

Tha Hued Dearbh-aithne Branda Corporra air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Hued Dearbh-aithne Branda Corporra na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Hued Dearbh-aithne Branda Corporra na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Joy radiates through vibrant Crimson and playful forms. Six HUEDer characters bring the brand to life through agile illustrations favoring imagination over literalism. Saudi motifs - coffee pots, swords, falcons - honor heritage. Dynamic patterns express energy and movement. Illustrations tribute art and design classics while celebrating Saudi culture. Every element - from vibrant color to cultural symbolism - transforms HUED's purpose into visual celebration, expressing the power of art, creativity, design, and innovation in bringing joy.
Tags: joy, art, creativity, design, innovation, culture,
Design Challenge: The challenge was translating HUED's multifaceted purpose - joy through art, creativity, design, innovation - and Saudi culture into cohesive visual expression. Each discipline carries inherent complexity; unifying them without fragmentation required deep immersion in HUED's practice, HUEDers' personalities, and the fundamental essence of each creative field. Parallel exploration of Saudi culture revealed authentic connections. Through rigorous experimentation and craftsmanship, disparate elements transformed into a synergistic whole where components reinforce rather than compete.
Inspiration: The identity springs from what ignites joy through art, design, creativity, and innovation - vibrant energy, playful forms, and cultural richness. Rooted in Saudi culture and people, every visual transforms HUED's purpose into a living, delightful expression.
Project Duration: Located in Riyadh, Saudi Arabia. This Project took over 2 years from start to launch
Team Members: Ibrahim Badri
Aya Baalbaki
Amira Ashkir
Iman Idris
Hala AlMubarrak
Nora AlNami