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Greenland International Expo City Interior de Centro de Vendas by Junlong Yuan and Juan Wang

Greenland International Expo City Interior de Centro de Vendas by Junlong Yuan and Juan Wang is a highly esteemed winner of the very prestigious 2020 A' Design Award de Ouro in Deseño de Espazos Interiores e de Exposición Competition Category.


OuroInteriorismo· 2020

Greenland International Expo City Interior de Centro de Vendas

by Junlong Yuan and Juan Wang

Client: Yuan Junlong, Wang Juan

A' Design Award de Ouro Winner in Interiorismo Category

Colors

The Design

About Greenland International Expo City Interior de Centro de Vendas

Greenland International Expo City é o interior dun centro de vendas situado en Jinan que abrangue 7000 metros cadrados. A distribución segue liñas fluídas inspiradas no Río Amarelo, dándolle ao espazo unha sensación de coherencia. As zonas de negociación, descanso e xogo infantil están ligadas como un único pavillón funcional. Elegantes tons marróns e de madeira natural combinan o carácter oriental coa arte moderna. Os materiais inclúen talla en madeira, mármore, bronce e talla en pedra, pintura artística e grandes instalacións artísticas. Unha gran pantalla no vestíbulo mostra imaxes do río.

The Recognition

About the A' Design Award de Ouro

Greenland International Expo City Interior de Centro de Vendas gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Greenland International Expo City Interior de Centro de Vendas sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Greenland International Expo City Interior de Centro de Vendas crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design integrates the flow of the Yellow River and flexibility of lines, giving the space a sense of coherence. And functional divisions connect with each other, hence achieving the metaphor of abstract aesthetics.
The whole space has a modest decoration with rhythm. The main hues of elegant brown color and plain wooden color form an integration of Oriental charm and modern art through a unique design, thus creating an attractive spirit.
Dimensions & Packaging
Area: 7000 square meter
Category: Sales Center
Tags
Sales center, Yellow River, history, sand table, mountain and water, culture heritage, regional feature
Production Technology
Materials: Wood carving, art painting, large art installation, marble background wall, bronze and stone carving.
Design Challenge
The challenge is to arrange the super aluminum grating structure and patterns of auspicious clouds, which is also a technical experiment and breakthrough.
In the lobby, a super-large LED screen (16m x 9m) is firstly used to show its senses of technology and shock. By simulating the image of the Yellow River running through the whole space, the way to use site-responsive elements enables the space to convey a poetic imagination and perception, thus welcoming people to enjoy the artistic place.
Research
Jinan is the gateway to the Yellow River. The mighty river starts from the mountains faraway and runs through many provinces and autonomous regions on its way to the Bohai Sea. And the length of the Yellow River running through Jinan reaches 183 km.
Inspired by the Chinese civilization and famous landscapes like Mount Tai, Yellow River and Baotu Spring in Jinan, the design intends to create a poetic space that fuses Oriental culture with the beauty of natural landscapes.
Inspiration
Jinan is the gateway to the Yellow River. The mighty river starts from the mountains faraway and runs through many provinces and autonomous regions on its way to the Bohai Sea. And the length of the River running through Jinan reaches 183 km.
Inspired by the Chinese civilization and famous landscapes like Mount Tai, Yellow River and Baotu Spring in Jinan, the design intends to create a poetic space that fuses Oriental culture with the beauty of natural landscapes.
Project Duration
The project started and finished in June 2019 in Jinan.
Operation Flow
Negotiation area, the area of lounge and children playing are linked as a fully functional humanistic living pavilion.
The whole space has a modest decoration with rhythm. The main hues of elegant brown color and plain wooden color form an integration of Oriental charm and modern art through a unique design, thus creating an attractive spirit. In brief, people can enjoy the traditional rhythm of magnificence and elegance.
Team Members
Chief designer: Junlong Yuan
Chief designer: Juan Wang
Designer: Zhaohui Huang
Designer: Dongwei Gao
Image Credits
Image #1-Image #5: Photographer Xiao Tan, Interpretation of Wanhe
Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is Image #5.

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