BSTN Raffle Caixa De Tenis by Ralf Kauffmann

BSTN Raffle Caixa De Tenis by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Deseño de Publicidade, Márketing e Comunicación Competition Category.

PrataPublicidade· 2021

BSTN Raffle Caixa De Tenis

by Ralf Kauffmann

Client: Brainartist GmbH

A' Design Award de Prata Winner in Publicidade Category

41,835

Verified Award Winner

Verify Award Status for #112712

Descubrir agora Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About BSTN Raffle Caixa De Tenis

A tarefa foi deseñar e producir unha figura de acción para un zapato Nike. Dado que este zapato combina un deseño de pel de serpe branca con elementos verdes brillantes, estaba claro que a figura de acción sería un contorsionista. Os deseñadores esbozaron e optimizaron a figura en moi pouco tempo como unha figura de acción ao estilo dos coñecidos heroes de acción. Despois deseñaron un pequeno cómic cunha historia e elaboraron esta figura en impresión 3D con embalaxe de alta calidade.

The Recognition

About the A' Design Award de Prata

BSTN Raffle Caixa De Tenis gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que BSTN Raffle Caixa De Tenis sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. BSTN Raffle Caixa De Tenis é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: At BSTN in Munich, the new Nike Air Max 90 New Species were available in the online shop. But not only that: The Sneaker Freaks could apply for the purchase option of one of the 25 12″ limited edition figures in the New Species design plus an elaborately designed collector’s showcase in comic style at the Raffle on the BSTN website.

But who has to be commissioned with the design and production of such a special edition? Best an agency with 20 years of experience in things like timing madness, production world saving and – Nike; just Brainartist.

From the scribble on the after-briefing pizza napkin to the rather elaborate production and delivery it took 4 hissing weeks – then the snake charmers of Brainartist had once again satisfied the eternal sneaker freak greed for a worldwide super-rare collector’s item.

And because this pack with the new Nike sneakers is only available 25 times worldwide, this limited BSTN special edition powered by Brainartist has already become a super rare collector’s item on the scene.
Dimensions & Packaging: Hero: 30cm
Box : 40cm
Tags: 3d Printing, Packaging, Design, Raffle, Limited Edition,
Production Technology: 3D-Printing for Figure
Plastic and cardboard for the Box
Design Challenge: Timetable from idea to delevering: 6 Weeks
Research: The figure was sketched and further developed. Then it was built in 3D so that it could be produced with a 3D printer. The packaging was also planned in 3D to fit exactly and provided with illustrations on a cardboard sleeve.
Inspiration: By the design of the Sneaker with Snakedesign.
The Figure is inspired by Marvel Heros with animal elements and the Shoe with light Grey Snake Pattern.
Project Duration: The project started with a call from the customer and the photo of the nike shoe with the wish to create something extraordinary. From this point until the launch we had 6 weeks for the idea, realisation and delivery of the figures to the winners of the raffle.
Team Members: Ralf Kauffmann
Martin Stüwe
Chris Maier
Image Credits: Copyright by Brainartist, Nike and BSTN.