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Target Campaña E Soporte De Vendas by Ralf Kauffmann

Target Campaña E Soporte De Vendas by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Deseño de Publicidade, Márketing e Comunicación Competition Category.


PrataPublicidade· 2021

Target Campaña E Soporte De Vendas

by Ralf Kauffmann

Client: Brainartist GmbH

A' Design Award de Prata Winner in Publicidade Category

37,695

Verified Award Winner

Verify Award Status for #112715

Colors

The Design

About Target Campaña E Soporte De Vendas

En 2020, Brainartist lanza unha campaña cross-media para que o cliente Steitz Secura adquira novos clientes: cunha mensaxe altamente individualizada como unha campaña de carteles dirixidos o máis preto posible das portas dos potenciais clientes e un mailing individualizado co zapato a xogo da marca. colección actual. O destinatario recibe a contraparte correspondente cando fai unha cita coa forza de vendas. O obxectivo da campaña era poñer en escena a Steitz Secura e á compañía "matching" como parella perfecta. Brainartist desenvolveu a campaña completa e moi exitosa.

The Recognition

About the A' Design Award de Prata

Target Campaña E Soporte De Vendas gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Target Campaña E Soporte De Vendas sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Target Campaña E Soporte De Vendas é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
STEITZ SECURA, a manufacturer of safety and work shoes, had the goal of repositioning the brand appearance in the market. The new appearance was to be eye-catching, challenging and unusual for the sector and the competition. The unmistakable statement of wanting "the best" reflects the promise to customers to expect only "the best". The revision of communication in all areas, from online, social media, B2B, trade fair and POS defines the new attitude of STEITZ.
Tags
Target Campain, Out of home, Mailing, Campaing design, strategy
Inspiration
in a spiral of the typical contrasting images of boxers etc. who, however, pay high respect to each other and acknowledge each other's performance
Patents
Declaration of agreement
MarcWolter
Mail: marc.wolter@steitzsecura.com
Phone: +49 6352 / 4002 - 166
Date: 20.10.2020

We, Louis Steitz Secura GmbH + Co. KG , give our advertising agency, BRAINARTIST GmbH,
permission to submit our joint marketing campaign for an award announcement. We have been
informed about the award submission and support this project. We also grant permission to
use the model illustrations.

is in Documents.
Image Credits
Copyright by Louis STEITZ SECURA
GmbH + Co. KG
Vorstadt 40
67292 Kirchheimbolanden

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