The Tridea Project Libro de Lisa Winstanley

O deseño The Tridea Project Libro de Lisa Winstanley é un estimado gañador do moi prestixioso 2022 A' Design Award de Prata na Categoría de Competición Deseño de Medios Impresos e Publicados.

PrataImprenta· 2022

The Tridea Project Libro

de Lisa Winstanley

Cliente: Lisa Winstanley

Gañador do A' Design Award de Prata na Categoría Imprenta

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O Deseño

Sobre The Tridea Project Libro

Este libro, The Tridea Project: Culturally Diverse Co-Creation, documenta a concepción da marca e a súa evolución posterior. O contido consta de tres capítulos, primeiro unha visión xeral do proxecto e do seu creador. En segundo lugar, unhas pautas de marca detalladas e, en terceiro lugar, un ensaio visual, discutindo os valores da marca de inclusión e diversidade, ambos os cales foron factores fundamentais para este proxecto de investigación de catro anos. O deseño do libro foi elaborado tendo en conta a materialidade e cada aspecto foi considerado e contemplado para representar metaforicamente os valores do proxecto.

O Recoñecemento

Sobre o A' Design Award de Prata

The Tridea Project Libro gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que The Tridea Project Libro sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. The Tridea Project Libro é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: This book documents the Tridea Project's brand conception and evolution. Culminating in a visual essay discussing the brand values of inclusion and diversity, which have been pivotal factors to this 4-year research project. The book design has been crafted with materiality in mind and each aspect has been considered and contemplated to metaphorically represent the project philosophy.
Dimensións e Embalaxe: The overall book is Size: 250mm (w) x 315mm (h) (closed)
Cover - 135gsm colourplan (amethyst) over 2mm board
Endpaper - 135gsm colourplan (amethyst)
Text - 170gsm maple bright
Etiquetas: Book, Design, Collaboration, Co-creation, Ethical
Tecnoloxía de Produción: The book is cloth bound in using fabric from the main colour palette purple to represent creativity and mystery. The text is debossed and printed in a metallic pink foil, again from the main colour palette to represent love and kindness but the metallic finish adds a touch of magic and playfulness, creating reflection and distortion, much like the surrealist notions this project is inspired by. The cover of the book forms a horizontal triptych, to hint at the Tri aspect of the project. Three ideas, three artists, three layers of meaning and creativity.
Reto de Deseño: The project is inspired by The Exquisite Corpse, a method of collaging numerous designs by several artists into one collaborative composition. A creative mash-up, with international participants collaborating to produce one multicultural creative piece. Think of it like a design relay race. The artworks generated are displayed on the online gallery and subsequently sold as high-resolution downloads. All profits from the sales will be donated to the partnering Singaporean charity TWC2; Transient workers Count Too; thus, coalescing international creative communities, building bridges, and providing a channel for diverse collaboration
Investigación: This project explores alternative methods of image production and consumption with a view to exploring diverse and ethical co-creation practices in a virtual space.
Inspiración: The Tridea Project and was borne from the desire to address our societies divisions through collaborative creative practice. Tridea’s overarching aim is to promote inclusion, collaboration, and altruism as a counter to these divisions. This project embraces social & cultural diversity by inviting creatives from around the world to participate in an international collaborative form of the Surrealist parlour game, ‘The Exquisite Corpse‘.
Duración do Proxecto: The project started in March 2018 in Singapore and finished in January 2022 in Singapore.
Fluxo de Operacións: The three layered cover of the book provides both practical navigation and visual metaphor.
Patentes: Not applicable
Membros do Equipo: Lisa Winstanley: Lead Designer / Art Director
Lisa Peh Jiaxian: Photographer
Créditos das Imaxes: Image #1: Photographer Lisa Peh Jiaxian
Image #2: Photographer Lisa Peh Jiaxian
Image #3: Photographer Lisa Peh Jiaxian
Image #4: Photographer Lisa Peh Jiaxian
Image #5: Photographer Lisa Peh Jiaxian