Rockstar Spotlight Studios Estudio de Gravación Móbil by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 A' Design Award de Prata in Deseño de Publicidade, Márketing e Comunicación Competition Category.
PrataPublicidade· 2023
Rockstar Spotlight Studios Estudio de Gravación Móbil
by PepsiCo Design and Innovation
A' Design Award de Prata Winner in Publicidade Category
Verified Award Winner
Verify Award Status for #149747The Design
About Rockstar Spotlight Studios Estudio de Gravación Móbil
Rockstar Spotlight Studios é un estudio de gravación móbil creado como unha experiencia de marca para os visitantes e residentes de Venice Beach, California. A instalación inclúe a Unplugged Mood Booth e presentouse para dar a coñecer ao público os novos sabores de Rockstar Unplugged. O estudio ofrece a artistas emerxentes, gamers e outros creadores un lugar para gravar, intercambiar ideas e atopar inspiración. A identidade da marca Rockstar tradúcese nun interior tridimensional, con formas, cores e acabados da marca aplicados a paneis de escuma acústica, luminarias, tapizados e paneis de logotipo extruído.
The Recognition
About the A' Design Award de Prata
Rockstar Spotlight Studios Estudio de Gravación Móbil gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Rockstar Spotlight Studios Estudio de Gravación Móbil sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Rockstar Spotlight Studios Estudio de Gravación Móbil é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- As a part of The Big Game weekend, Rockstar® unveiled a new brand experience, the Rockstar Spotlight Studios and the Unplugged Mood Booth, to wow locals and fans visiting Venice Beach, CA and introduce them to the new Rockstar Unplugged® flavors. The Brand Experience Design Team collaborated with the PepsiCo Music & Culture Team to create a state-of-the-art mobile recording studio, a place that spotlights hustlers, emerging artists, and gamers to create, exchange and inspire.
- Inspiration
- The Design team designed and developed every detail of the Rockstar Spotlight Studios and Unplugged Mood Booth Structure, from top to bottom. To create the Rockstar Truck, we translated the new iconic Rockstar brand identity into an elegant 3D exploration that embeds the brand shapes, colors, and finishes into the recording truck elements themselves, such as acoustic foam panels, fixtures, upholstery, and extruded logo panels.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
