Better than Perfect Revista by Gerhard Kirchschlaeger

Better than Perfect Revista by Gerhard Kirchschlaeger is a highly esteemed winner of the very prestigious 2021 A' Design Award Brónse in Kuatiañe'ẽ Jejapo Competition Category.

BrónseKuatiañe'ẽ· 2021

Better than Perfect Revista

by Gerhard Kirchschlaeger

Client: Gerhard Kirchschlaeger

A' Design Award Brónse Winner in Kuatiañe'ẽ Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Better than Perfect Revista

Better than Perfect ha'e peteĩ tembi'u revista ombojoajúva peteĩ internet tembi'u blog kuatiañe'ẽ apyre. Umi resétape ojejapo hekopyahúva ha ndahasýiva, ha káda peteĩ resétape oñemyesakã mokõi kuatiarogue jopyre, ta'anga guasu ha typografía tekove reheguáva. Pe layout omoingove tenda nandi hetáva ha omboja'o tembiapo jesarekojera tradisionálva, upéicha ojejapo hağua peteĩ ñeñangareko visual. Pe revista orekóva 22 sсело 31 sentímetro ha 32 kuatiarogue. Ojeporu papel resiklado birch-gui, taitýi digital ha jehaipy poyvi rupive. Peteĩ índice umi tembi'u apoharãgui omohu'ã pe revista, ha ikatuvéta ojeporu compra lísta ramo avei.

The Recognition

About the A' Design Award Brónse

Better than Perfect Revista ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Better than Perfect Revista ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Better than Perfect Revista ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main idea: to put an internet food blog on paper.
The recipes are creative yet simple, presented by means of impressive photos and lively typography. The advantages of print over the web are played out haptically and conceptually. The layout plays with and breaks viewing habits, visual tension and surprise accompany the reader through the magazine.
Dimensions & Packaging: 22x31 cm, 32 pages, paper cover 300 g/m, paper core 120 g/m, thread stitching
Tags: Magazine, Photography, Typography
Production Technology: recycled paper made of birch, hp indigo digital printing
Design Challenge: A visually influenced magazine that does not get lost in the flood of many cooking magazines. A unique selling point was found through the design and photography.
Research: Many of us have more time for ourselves at home this year. Your own kitchen will once again become a playground for creativity. The magazine should be a source of inspiration and motivation for more activity at home. Some recipes are very simple and thus have a low entry barrier even for beginners. The original context of a cooking magazine, following a recipe, is being questioned. The aesthetics of the ingredients and the arrangement on the plate are paramount.
Inspiration: Everything we do or don't do - good and bad taste is always present. One of Austria's most successful food blogs focuses on good taste. And this is what her 5th magazine "better than perfect" is all about.
Project Duration: The project started in july 2020 and finished in december 2020.
Operation Flow: The magazine is intended to inspire and encourage you to cook yourself. The range extends from very simple to more demanding recipes - so there is something for everyone. An ingredients index closes the magazine and also serves as a decision-making aid when selecting recipes or as a shopping list.
Patents: no IP / PATENTS / COPYRIGHTS
Team Members: Gerhard Kirchschläger, Karin Stöttinger, Julia Kirchschläger
Image Credits: Photographer Karin Stöttinger