Xicang Market Aranduka by Dong Qi is a highly esteemed winner of the very prestigious 2019 A' Design Award Pláta in Kuatiañe'ẽ Jejapo Competition Category.

PlátaKuatiañe'ẽ· 2019

Xicang Market Aranduka

by Dong Qi

Client: Local本地

A' Design Award Pláta Winner in Kuatiañe'ẽ Category

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Verified Award Winner

Verify Award Status for #74727

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Colors

The Design

About Xicang Market Aranduka

Xicang Market ha'e peteĩ aranduka omombe'úva peteĩ ñemuha rape rehegua ojejapóva káda semána Xi'an, China-pe. Ko aranduka ohai umi mba'e ojeporúva ñemuhaháramo, mba'éichapa ojehechauka umi mba'e ñemuha, umi techaukaha ojehaíva po pype ha mba'éichapa ojoja umi tapicha ha umi mba'e ndive. Ojejapo iñingáva jehai'ỹva rupi ikatu haguáicha ojehechauka py'aguapýpe pe mba'e. Ko aranduka ojepe'a poapy kapítulo-pe: tenda, ñemuha, techaukaha, ñemuhaha, ñe'ẽ oñemombe'úva, mercadería, tepy ha ñemuhára. Káda kapítulo oĩ ha'eño ha omoingove jey mba'e vore pe ñemuhágui. Peteĩ kapítulo-pe oñeiporavo peteĩ kuatia ojoguáva umi kuatia ojekuaaukaha ojejuhúva pe ñemuhápe.

The Recognition

About the A' Design Award Pláta

Xicang Market Aranduka ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Xicang Market Aranduka ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Xicang Market Aranduka ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Observe the Transitional China from the Disappearing Market in Urban Areas.Xi'an, the ancient city in China, is in a great change. A market like Xicang market, held at the same time and same place every week, preserving all the vivid civil life here,,rarely exists now in a city. The design of the book also well conformed to the creator's intention,simply a presentation.
Dimensions & Packaging: 185mm x 55mm x 240mm
Tags: raw,locally,handwriting,Unmodified,portrait
Production Technology: The whole book is divided into eight chapters: location, market, signs, stalls, oral accounts, goods, price and vendors according to the main elements of a local market. Therefore, the idea is to minimize the design and restore the scene of the marketplace (e.g. the supplement part) by every independent chapter. For example, the paper of advertising flyers frequently appeared in Xicang market is the option as the paper of certain chapter of the book to reflect the character of a market by its special texture.
Design Challenge: Xicang market was 100 years old and has certainly changed a lot over the 20 years in China,The design of the book also well conformed to the creator’s intention- simply a presentation. The whole book is divided into eight chapters: location, market, signs, stalls, oral accounts, goods, price and vendors according to the main elements of a local market. Therefore, the idea is to minimize the design and restore the scene of the marketplace (e.g. the supplement part) by every independent chapter.
Research: Observe the Transitional China from the Disappearing Market in Urban Areas ,Xi’an, the ancient city in China, is in a great change. A market like Xicang market, held at the same time and same place every week, preserving all the vivid civil life here, rarely exists now in a city. People here are unusually vivid, typical Xicang and local.We hope to record and present with this book.
Inspiration: The choice of the objects to be used as stalls, the way of displaying, the daily design of the handwritten signs and the relationship between people and objects, are the most prominent features the book want to show. Therefore, the idea is to minimize the design and restore the scene of the marketplace by every independent chapter.
Project Duration: The project started in April 2015 in Xi'an and finished in August 2018 in Xi'an,and was exhibited in Xi'an urban memory museum in October 2018.
Operation Flow: Xicang market has held two exhibitions, with books and image record. The vendors and local residents of Xicang Market and the local government were invited to visit.
Team Members: Song Qun,Geng Nannan,Tian Yuan,Sun Mingjia,Zhao Yanpeng,Sun Quncui,Guo Xin,Cheng Jiayuan,Ding Rui,Chen Gang,Zhao Shuang