The Big Book of Bullshit Aranduka by Lisa Winstanley is a highly esteemed winner of the very prestigious 2020 A' Design Award Pláta in Kuatiañe'ẽ Jejapo Competition Category.
PlátaKuatiañe'ẽ· 2020
The Big Book of Bullshit Aranduka
Client: Lisa Winstanley
A' Design Award Pláta Winner in Kuatiañe'ẽ Category
Verified Award Winner
Verify Award Status for #87320The Design
About The Big Book of Bullshit Aranduka
Ko The Big Book of Bullshit kuatiañe'ẽ ha'e peteĩ jehechaukaha gráfica añetete, jerovia ha japy rehegua ha oñemboja'o 3 pehẽnguépe ta'ãngáva ojueheguáva. Añetete: Peteĩ jehaipyre ta'ãngáva ñembotavy py'aguasu mba'ekuaarã rehegua. Jerovia: peteĩ jeheka ta'ãngáva jerovia he'ise rehegua ha Japy: Peteĩ ta'ãnga renda japy rehegua, opavave ou ñe'ẽmondo ñembotavy rehegua térã anónimo. Ko aranduka ta'ãnga ñemohenda oguereko Jan Tschichold "Van de Graaf canon" guive inspiración, ojepurúva aranduka moheñoípe oñemboja'o haguã kuatiarogue tuichakue porãme.
The Recognition
About the A' Design Award Pláta
The Big Book of Bullshit Aranduka ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ The Big Book of Bullshit Aranduka ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. The Big Book of Bullshit Aranduka ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Big Book of Bullshit is a graphic exploration of truth, trust and lies and is divided into 3 juxtaposed chapters.
The Truth: An illustrated essay on the psychology of deception
The Trust: A visual investigation of the notion and fragility of trust. Exploring experimental mediums and malleable, tensile materials.
The Lies: An illustrated gallery of bullshit, all derived from anonymous confessions of deception - Dimensions & Packaging
- 235mm x 285mm finished size
198 pages - Tags
- Book Design, Layout, Typography, Illustration, editorial
- Production Technology
- Screen printed neon book cover with a white matt finish. High quality textured paper and quality binding for the inner pages. Outer case blind embossed with the word truth
- Design Challenge
- There were many creative challenges which were overcome in the creation of this book, from ensuring the anonymity of confessions of deceit, to finding suppliers that could print using in glow in the dark ink.
The main finding of this practice based research is that, everyone is full of shit! - Research
- Vision:
To enjoy creating design that invokes curiosity, creates conversation, makes people smile and is above all, honest.
Mission:
To contribute to a creative community, bound by the ubiquitous human trait of lying. Creating beautiful artwork from what is, essentially, an ugly aspect of human nature.
The central messages, which I wished to communicate: We All Lie
It is fundamentally ingrained in our nature and a necessary part of our societies structure.
Yet We Are All Quick To Judge
No matter how much we lie ourselves, there is a social paradox that forces us to negatively label those who are deemed liars. - Inspiration
- Dishonesty is a ubiquitous phenomenon that has become ingrained as a necessity for the successful function of our society. The overarching aim of this project was to provide a contribution to the understanding of the visual relationship between lies and truth. Encouraging viewers to investigate their own preconceived notions of truth, trust and deceit by fostering a dialogue of a dialogue of questioning and examination.
- Project Duration
- project started in 2014 in Kuwait and completed in 2017 in the UK Edited and revised 2nd edition designed and produced in Singapore, 2019
- Operation Flow
- This was part of a larger project. Lies were collected from an anonymous online confessional platform iliekit.com and subsequently illustrated and showcased in the third 'lies' chapter of the big book of bullshit
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