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Ecological Journey Gift Box Zuma by Pufine Advertising Ltd.Co.

Ecological Journey Gift Box Zuma by Pufine Advertising Ltd.Co. is a highly esteemed winner of the very prestigious 2020 Kyautar A' Design Award ta Azurfa in Ƙirar Kunshin Kaya Competition Category.


AzurfaKunshin Kaya· 2020

Ecological Journey Gift Box Zuma

by Pufine Advertising Ltd.Co.

Client: Wuhan Little Bee Food Co., Ltd.

Kyautar A' Design Award ta Azurfa Winner in Kunshin Kaya Category

Colors

The Design

About Ecological Journey Gift Box Zuma

Tsarin kyautar kyautar zuma an yi wahayi ne ta hanyar "halayen muhalli" na Shennongjia tare da yalwar tsire-tsire da kyakkyawan yanayin tsinkayen halitta. Kare yanayin muhalli na gida shine taken kirkirar ƙira. Designirƙirar ta daɗaɗa fasahohin gargajiya na takarda na gargajiya da fasahokin wasan pupp na inuwar don nuna yanayin ɗabi'a na gida da dabbobin da ba su da kariya da ke da hatsari. Ana amfani da ciyawa mai laushi da takarda itace akan kayan tattara, wanda ke wakiltar manufar yanayi da kare muhalli. Za'a iya amfani da akwatin waje don zama akwatin ajiya mai kayatarwa don sake amfani.

The Recognition

About the Kyautar A' Design Award ta Azurfa

Zanen Ecological Journey Gift Box Zuma ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Ecological Journey Gift Box Zuma ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Ecological Journey Gift Box Zuma ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
We use the traditional Chinese folk art form paper-cut to show the local natural ecology of the guardian,the most rare and endangered five first-class protected animals.We hope to sell not only honey,but also the local culture and natural environment.With the development of material civilization,natural resources are being destroyed and traditional folk culture is dying out.We also hope to awaken human beings to protect nature and culture so as to possess the most precious gifts.Highlight the cultural theme of ecological and environmental protection.
Dimensions & Packaging
Length:300mm, width:220mm, height:80mm
Tags
Gift box, package, honey, nature, shennongjia, paper-cut, animal, culture
Production Technology
As for packaging materials,we use a slightly rough texture of the original ring of wood paper,and it is consistent with the original ecological product characteristics, natural environmental characteristics.
Design Challenge
Because it is limited edition, the production process of packaging without affecting the quality of the premise, using laser engraving to show the details of packaging, packaging production is a challenge and test.
Research
We hope to distinguish from ordinary honey products and use the five most precious first-level protected animals in shennongjia as visual elements to reflect local natural culture and become guardians of local cultural and natural resources.For paper material selection,the paper is looking for the disappearing folk traditional paper-cutting, reflect on the protection of natural ecology and cultural heritage, reflect the product's most natural,ecological,honest cultural characteristics.
Inspiration
As the rare honey from the world's best-preserved shennongjia natural ecological reserve, it is inspired by a natural "Ecological Journey". Bees are the "nature guide" of this tour, leading us to appreciate and feel the local culture and natural scenery, highlighting the theme of caring for our homeland.
Project Duration
Completed in 2019, participated in the Wuhan International Design Biennial, and won the gold prize of "Hubei Geographical Indication Product Contest"
Operation Flow
This packaging design not only reflects the scarcity of products, but also as a local geographical identification products, with a high collection and gift value. Communicate and interact with vivid display. And after enjoying delicious food, the outer box can be used as an exquisite storage box, and the glass jar can store small objects for reuse.
Team Members
Designer: xiang shasha
Creative Director: Zhang Yanhui
Customer Service Director: Zhou Xiaoli
illustration: Tong Meng

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