Liu Fangling Aikin Farko: Marufin Doyar Alkama (Radish) da aka Tsiye daga Pufine Advertising Ltd. Co.

Zane Liu Fangling Aikin Farko: Marufin Doyar Alkama (Radish) da aka Tsiye daga Pufine Advertising Ltd. Co. mai nasara ne mai daraja sosai na 2021 Kyautar A' Design Award ta Baƙin Ƙarfe a Rukunin Gasar Ƙirar Kunshin Kaya.

Baƙin ƘarfeKunshin Kaya· 2021

Liu Fangling Aikin Farko: Marufin Doyar Alkama (Radish) da aka Tsiye

daga Pufine Advertising Ltd. Co.

Abokin Ciniki: Enshi Shidahao Modern Agricultural Industry Co., Ltd.

Mai Nasarar Kyautar A' Design Award ta Baƙin Ƙarfe a Rukunin Kunshin Kaya

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Launuka

Ƙirar

Game da Liu Fangling Aikin Farko: Marufin Doyar Alkama (Radish) da aka Tsiye

Rubutun Littafi: Liu Fangling zane ne na marufin akwatin kyauta don doyar alkama (radish) da aka tsiye. An zana akwatin waje da wani hoto na uwa da 'yarta suna dasa doyar alkama a duwatsu, wata labari da ke haɗa kayan da mutanen da suka yi shi. An tsara akwatin ciki a siffar doyar alkama, wanda ke tunatar da lokacin da ake fitar da doyar alkama daga ƙasa. An yi marufin waje da takarda, don haka ana iya sake sarrafa shi kuma yana narkewa ta hanyar dabi'a. An rufe kowane kaso a cikin ƙaramin akwatin foil na aluminium mai sauƙi wanda yake da tsafta kuma yake da sauƙin ɗauka. Bayan amfani, akwatin da aka tsara a siffar doyar alkama zai iya riƙe ƙananan abubuwa.

Amincewa

Game da Kyautar A' Design Award ta Baƙin Ƙarfe

Zanen Liu Fangling Aikin Farko: Marufin Doyar Alkama (Radish) da aka Tsiye ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe, wata karramawa mai daraja da ake bai wa kyawawan zane-zane waɗanda ke cika buƙatun ƙwararru da masana'antu da ake tsammani daga ƙirƙire-ƙirƙire da aka tsara da kyau. Waɗanda suka lashe kyautar Baƙin Ƙarfe suna nuna babban ƙwarewa, ƙwarewa ta musamman, fahimtar ƙwararru da ikon ƙirƙira na masu ƙirƙirar su. Ana sa ran zanen Liu Fangling Aikin Farko: Marufin Doyar Alkama (Radish) da aka Tsiye ya zama ƙirƙira da ake girmamawa sosai, ake sha'awa da ƙauna wacce ke da amfani kuma mai sababbin abubuwa. Wannan zane da ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe yana haɗa mafi kyawun ayyukan fannin kuma yana da halayen fasaha masu cancanta da ke da alaƙa da sanin yadda da baiwa. Ana girmama zanen Liu Fangling Aikin Farko: Marufin Doyar Alkama (Radish) da aka Tsiye saboda cikakkiyar kulawarsa kuma an tsara shi don ba da ingantuwar rayuwa da ke taimakawa wajen mai da duniya wuri mafi kyau.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: Illustrated the scene of a young mother and her daughter planting radishes in the mountains, so as to close the intimacy between the product and female consumers. The inner box adopts the shape of radish, which reminds us of the scene of radish being pulled up from the ground, enhancing the natural, healthy and interesting experience of the product and enhancing the sense of quality.
Girma da Fakitin: 100 mlx6 pot; Outer box size: 350X140X65mm
Kalmomin Alama: Gift box, packaging, food, pickles, natural, healthy, quality, radish.
Fasahar Samarwa: The packaging material of this product is made of paper material, which is conducive to natural degradation and recycling. The inner packing container is made of aluminum foil. Compared with the traditional similar packaging, it is hygienic, light, easy to carry, and reduces the cost of transportation and logistics. It is not easy to be damaged. Individual packaging of small size effectively avoids product deterioration and unnecessary waste.
Ƙalubalen Zane: The biggest challenge is to explore the differences between similar products, to explore the entrepreneurial stories behind the founders, to explore the source of creativity, and to turn a very traditional and ordinary food into a gift of ingenuity.
Bincike: Pickled radish is a very traditional farm food, which is generally sold in vegetable farms, delis, mom-and-pop stores and other channels. Many of the same products are cheap, unhygienic and lack a sense of quality. Therefore, we hope to break through the current situation of the industry through new packaging design, improve the quality of products, so that more similar products find new breakthroughs and directions.
Wahayi: The founder of the product and her daughter have been sticking to the making of pickled radishes in the mountain and become the "watchmen of the yamada". So the creative inspiration for the packaging design comes from the beautiful image of the mother and daughter planting and making radishes in the mountains.
Tsawon Lokacin Aikin: Completed in 2018

1. In 2019, the sales of this product exceeded 10 million yuan a year, increasing by more than 2 times in the same period.

2. 2019 The brand was interviewed and reported by China Central Television.

3. 2019 Won the silver Award of "Hubei Geographical Indication Product Competition".

4. "The Most Popular Project" of the entrepreneurship and Innovation Competition for employees in the second "Workmate Cup" of Hubei Province in 2019

5. 2019 finalists in the National Crowdfunding Poverty Alleviation Competition
Tsarin Aiki: Women are the main buyers and consumers of this product. 1. It is easier to narrow the distance with female users by illustrating the scene of young mother and daughter planting radishes. 2. The radish shaped inner box is natural and lovely, which is very intuitive to form a relationship with the product, and can stand out more effectively and spread more effectively. 3, after using the product, the radish box can be used as a small decoration, but also can store small items.
Mambobin Ƙungiya: Designer: Gui Dani;
Illustrator：LI AN；
Creative Director: Zhang Yanhui;
Customer Service Director: Zhou Xiaoli,
Animation Picture: Wang Kai