Dark Horse Wine Aikin Farko: Kunshin Ruwan Inabi daga Pierre Delebois

Zane Dark Horse Wine Aikin Farko: Kunshin Ruwan Inabi daga Pierre Delebois mai nasara ne mai daraja sosai na 2021 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Ƙirar Kunshin Kaya.

AzurfaKunshin Kaya· 2021

Dark Horse Wine Aikin Farko: Kunshin Ruwan Inabi

daga Pierre Delebois

Abokin Ciniki: E&J Gallo

Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Kunshin Kaya

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Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #112024

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Dark Horse Wine Aikin Farko: Kunshin Ruwan Inabi

Dark Horse kunshi ne da ƙirar sana'a da aka ƙirƙira wa wani samfurin ruwan inabi na California. An gina ƙirar ne bisa wani tsari mai sassauci wanda ya ƙunshi dukkan jerin kunshin kuma yana ba da damar ƙari a nan gaba. An buga alamun a takarda mai inganci ta hanyar ƙarfe da kuma nau'in da ba ya walƙiya, wanda hakan ke ƙara haske ga launi da alamun ɗanɗano. An sanya alamar samfurin a gaba da tsakiyar kowace lambar. Tsarin lambar mai sauƙi ne, don a fahimci abin da ke cikin kwalabar cikin kallo ɗaya. Manufar ita ce a bayyana inganci da ɗanɗano a fili a kan kanti.

Amincewa

Game da Kyautar A' Design Award ta Azurfa

Zanen Dark Horse Wine Aikin Farko: Kunshin Ruwan Inabi ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Dark Horse Wine Aikin Farko: Kunshin Ruwan Inabi ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Dark Horse Wine Aikin Farko: Kunshin Ruwan Inabi ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: forceMAJEURE's approach was to elevate the brand’s quality & premium perception and consider the entire packaging portfolio, developing a flexible design system that allows for future innovation to guide and inspire the entire brand look and feel, including the touch points of portfolio strategy, POS and collateral materials, retail inspiration, and brand content. FM also wanted to help increase competitiveness on shelf among the varietal set through an uplifting new branding and packaging. The key challenge as a design agency was to amplify the desire for the brand through a bolder look and feel.
Fasahar Samarwa: forceMAJEURE set out to redefine what is possible for the brand, starting with a new look and feel through the label design, elevating and refreshing the packaging to match the quality and taste that the brand is known for by its loyal consumers. The labels are printed on elegant, premium paper stock in both metallic and matte finish, amplifying color, flavors, taste, the icon, and the savoir-faire that Dark Horse is celebrated for. The Dark Horse icon has a front and center placement on the label, and the navigation system of the label is simple, allowing the consumer to see in a glance what waits inside the bottle.
Wahayi: forceMAJEURE was asked by E&J Gallo Winery to rebrand one of the growing brands of wine in their portfolio, Dark Horse, a modern expression of wine from California. Dark Horse is a brand known for delivering surprisingly exceptional wine at an affordable price. By focusing on perceptions of quality and taste, along with a bolder, more uplifting brand story in both packaging and communications, FM set out to create a visual world and a 360 branding portfolio for Dark Horse as it boldly moves forward to reach new consumers.
Mambobin Ƙungiya: Pierre Delebois, Executive Creative Director
Melanie Brown, Senior Designer
Steve Assandri, Production Manager.

Karanta Sanarwar Manema Labarai

Tallafi