Organic Rice Marufi daga Kazuo Fukushima and Haruka Takeuchi

Zane Organic Rice Marufi daga Kazuo Fukushima and Haruka Takeuchi mai nasara ne mai daraja sosai na 2022 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Ƙirar Kunshin Kaya.

AzurfaKunshin Kaya· 2022

Organic Rice Marufi

daga Kazuo Fukushima and Haruka Takeuchi

Abokin Ciniki: China State Farms Agribusiness Corp

Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Kunshin Kaya

32,349

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #114666

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Organic Rice Marufi

Wannan aikin shine wanda ke kunshe da tunanin masu yin shinkafa mai dadi a Wuchang. Tunanin zane shine kafet na zinariya na halitta. Ƙirƙirar zane, wanda ke hade da wurin da filin shinkafa mai yawa ya dubi zinariya. Kunshin an gyara shi da kafet na shinkafa na zinariya. Don haka siffar fakitin vacuum block ne kamar cube. Bugu da kari, kwatancin agwagwa shine tabbatar da noman kwayoyin halitta. Zane wanda kawai ya tattara darajar noman halitta a Wuchang.

Amincewa

Game da Kyautar A' Design Award ta Azurfa

Zanen Organic Rice Marufi ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Organic Rice Marufi ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Organic Rice Marufi ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: Wuchang is the most famous rice producing area in Heilongjiang Province, China. Among them, this organic rice is most carefully grown by farmers. My design team observed this place and had a very special experience. The landscape of harvesting in the vast fields is all golden and very beautiful. In addition, The farmers raise ducks in the fields and the rice is free of pests. This is proof of pesticide free. This is a project to package Wuchang organic rice.
Girma da Fakitin: The first layer: vacuum packed
Surface: matte.
Width 100mm x Depth 200mm x Height 50mm 500g
Kalmomin Alama: Organic, Rice, Package, China, Duck
Fasahar Samarwa: The product has a two layer structure. The first layer is a clear vinyl bag that is vacuum packed to keep it fresh after factory. The second layer is a polyvinyl chloride bag, which has design elements and handles. The surface is matte. In addition, a transparent part is designed on the lower right corner so that the condition of the rice can be checked.
The rice is printed in gold to express a brilliant image.
Ƙalubalen Zane: The creative idea is natural golden carpet. We verified the design, which is associated with the scene where a vast rice field looks golden. It is a trimmed design of a golden rice carpet. In addition, Added an illustration of a duck to prove organic farming. The design that simply expresses the value of organic farming.
Bincike: Analysis of boutique supermarkets where products are sold.
Competitive analysis for internet sales.
Analysis for targets in the market.
Package analysis for the Japanese rice market.
Wahayi: There is a rich land located in Heilongjiang Province, northern China. It is extremely cold in winter there, with the lowest temperature of minus 30 degrees. Harsh natural environment is ideal for raising high quality natural rice. The Wuchang rice is grown in this area with pleasant weather and quality water. The rice is protected with duck. During the season of harvest, rice fields look like golden carpets. This wonderful scene and environment is the inspiration of this design.
Tsawon Lokacin Aikin: The project started in September 2019 and finished in September 2020 in Shanghai.
Tsarin Aiki: First, analyze the market and understand the current situation
Second, target analysis to verify what kind of design consumers will like.
Third, brand analysis compare with competitors.
Fourth, develop creative ideas.
Fifth, original design.
Sixth, sample production, color check, etc.
Finally, check the finished product.
Haƙƙoƙin Ƙirƙira: Copyrights belong to CHINA STATE FARMS AGRIBUSINESS (GROUP) CORP.,
Mambobin Ƙungiya: Creative Director: Kazuo Fukushima
Art Director: Haruka Takeuchi
Copy Writing: Zhou Ying
Project Management: Xu Xuehua
Godiyar Hotuna: Image: Photographer zhu Jie