Zane Tazo Refresh Aikin Farko: Marufin Abin Sha daga PepsiCo Design and Innovation mai nasara ne mai daraja sosai na 2021 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Ƙirar Kunshin Kaya.
AzurfaKunshin Kaya· 2021
Tazo Refresh Aikin Farko: Marufin Abin Sha
daga PepsiCo Design and Innovation
Abokin Ciniki: PepsiCo Design & Innovation
Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Kunshin Kaya
Mai Nasara da Aka Tabbatar
Tabbatar da Matsayin Kyauta na #118943Ƙirar
Game da Tazo Refresh Aikin Farko: Marufin Abin Sha
Tazo Refresh shine ƙirar marufi don layin shayin sanyi na musamman da ake shirye don sha. Layin ya dogara ne akan dandano guda uku da aka kafa na alama, masu suna Zen, Awake da Passion. Shayukan sun sami takardar shaidar zama na halitta kuma ba su ƙunshi launukan wucin gadi ko masu zaƙi na wucin gadi ba. Ana ba da marufin a cikin kwalabe na oza 12 don hidima ɗaya da kwalabe na oza 42 don hidima da yawa waɗanda aka yi da robobin da aka sake amfani da su daga masu amfani kashi 100. An haɗa launukan sinadaran masu ƙarfi tare da fari don bayyana kowane sabon dandano a fili a kan shiryayye. Ƙirar tana nufin riƙe masu saye na yanzu da jawo hankalin masu sauraro masu son bincike.
Amincewa
Game da Kyautar A' Design Award ta Azurfa
Zanen Tazo Refresh Aikin Farko: Marufin Abin Sha ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Tazo Refresh Aikin Farko: Marufin Abin Sha ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Tazo Refresh Aikin Farko: Marufin Abin Sha ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.
Bayan Ƙirar
Kayan Manema Labarai
Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.
- Siffofi Na Musamman
- Each of TAZOs blends are unique,refreshing, and artful, so the design team wanted to visually articulatethefresh flavor expressionon shelf. Keeping in mind TAZOs existing consumer, the new VIS strengthens the brands currentfanbasewhile attracting a new, more adventurousaudience. Moving from the former TAZO equity that leaned closer toa refined and sophisticated visual expression, now the juxtaposition offresh,boldingredientcolorsalongsideequitywhite cuts the noise in the tea category.
- Kalmomin Alama
- Packaging, Beverage
- Wahayi
- TAZO launched a new line of ready to drink premium iced teas based on the brands iconic flavors. Zen, Awake and Passion. The line contains no artificial colors or sweeteners and is certified organic. The line is available in 12 oz single serve and 42 oz multi-serve 100% post-consumer plastic bottles. With its dynamic composition, bold colors and editorial attitude, the new TAZO VIS clearly establishes its strong andiconicbrand positioning.
- Mambobin Ƙungiya
- PepsiCo Design & Innovation
Tallafi
Bincika Bayan Designers.org
Gano kayayyaki, ayyuka da damammaki daga abokan tallafin mu.
Ƙarin Abubuwan Bincike
Ƙirare Masu Alaƙa
Bincika ƙarin ƙirare masu lashe kyauta daga wannan rukunin, waɗanda aka zaɓa bisa cancanta.
