Sorkhab Marufi by Parham Elahi Doust is a highly esteemed winner of the very prestigious 2022 Kyautar A' Design Award ta Baƙin Ƙarfe in Ƙirar Kunshin Kaya Competition Category.

Baƙin ƘarfeKunshin Kaya· 2022

Sorkhab Marufi

by Parham Elahi Doust

Client: Sorkhab

Kyautar A' Design Award ta Baƙin Ƙarfe Winner in Kunshin Kaya Category

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Verified Award Winner

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Colors

The Design

About Sorkhab Marufi

Sorkhab Brow Soaps ana yin su ne daga kayan marmari da kayan abinci marasa zaluntar dabba. Don haka, suna son tabbatar da cewa marufi shima ya dace da yanayin abubuwan da ke cikinsa kuma shi ya sa suka zaɓi itace a matsayin babban kayansu. Santsin ƙayyadaddun fakitin na iya kama masu siye& #039; hankali, har ma da ƙari. Samfurin da ke ciki (sabulu) an yi shi ne daga kayan vegan 100%, fakitinsa kuma yana nuna gaskiyar cewa yana da alaƙa da muhalli. Dukkanin kunshin an gina shi ne daga ɓatattun katako da aka samu a cikin masana'antar kayan daki. Wannan shi ne daya daga cikin dalilan da ya sa aka zabi itace a kan sauran.

The Recognition

About the Kyautar A' Design Award ta Baƙin Ƙarfe

Zanen Sorkhab Marufi ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe, wata karramawa mai daraja da ake bai wa kyawawan zane-zane waɗanda ke cika buƙatun ƙwararru da masana'antu da ake tsammani daga ƙirƙire-ƙirƙire da aka tsara da kyau. Waɗanda suka lashe kyautar Baƙin Ƙarfe suna nuna babban ƙwarewa, ƙwarewa ta musamman, fahimtar ƙwararru da ikon ƙirƙira na masu ƙirƙirar su. Ana sa ran zanen Sorkhab Marufi ya zama ƙirƙira da ake girmamawa sosai, ake sha'awa da ƙauna wacce ke da amfani kuma mai sababbin abubuwa. Wannan zane da ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe yana haɗa mafi kyawun ayyukan fannin kuma yana da halayen fasaha masu cancanta da ke da alaƙa da sanin yadda da baiwa. Ana girmama zanen Sorkhab Marufi saboda cikakkiyar kulawarsa kuma an tsara shi don ba da ingantuwar rayuwa da ke taimakawa wajen mai da duniya wuri mafi kyau.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Since the product inside (soup) is made out of 100 % vegan materials, its package also conveys the fact that it is Eco-Friendly. The whole package is built out of the wasted hardwoods found in the furniture industry. That is one of the reasons why wood has been chosen over other materials.
Dimensions & Packaging: Width: 10.5 cm x Depth: 5 cm x Height: 3.5 cm
Tags: Brow Soup, Wooden Packaging, Packaging Design, Product Design, Creativity, Cosmetic, Packaging, Wood
Production Technology: The product was modeled with Rhino3D modeling software. The initial prototype was built by a Three-Axis CNC milling machine. To control the final manufacturing prices, the design is adjusted a bit, to the point that it is manufacturable by the rotary CNC milling machine. As for the eco-friendly approach, it's produced by wasted furniture industry hardwoods, they are all from Walnut, Beech, Ash, and Alder woods.
Design Challenge: Wood has been chosen as the main material to emphasize the product's nature as a vegan and animal cruelty-free cosmetic. Finding the best production method while having a reasonable price, was also a great challenge in this project.
Research: The fact that a growing number of people are gravitating towards Eco-Friendly materials and this cruelty-free and natural cosmetic product combination pushed the design research to focus on natural materials and sustainable ways of collecting and using them.
Inspiration: Being the ultimate source of inspiration, Nature played a crucial role in the process of the ideation stage. The organic shape of the wooden package was adopted from the curvature of the river stones, resulting in a smooth and sustainable design.
Project Duration: 2020 first quarter, Tehran, Iran.
Operation Flow: It has tried to involve the audience in three different levels. First, they will notice the unusual outlines of the product and may find the streamlining of it interesting and unique. Second, they grab it in their hands and feel the natural texture of the wood. And third, they might find it really easy to use when trying to open the lid and using the product inside. There are three inserted magnets installed in the wooden package for its closure means. To open the wooden case, you can simply detach the lid from the magnets and easily use the soup.
Image Credits: Elect Studio
and Amin Najafi