Free Asalin Alamar Kasuwanci daga Fengnan Lin

Zane Free Asalin Alamar Kasuwanci daga Fengnan Lin mai nasara ne mai daraja sosai na 2022 Kyautar A' Design Award ta Baƙin Ƙarfe a Rukunin Gasar Zane-zane.

Baƙin ƘarfeZane-zane· 2022

Free Asalin Alamar Kasuwanci

daga Fengnan Lin

Abokin Ciniki: Free

Mai Nasarar Kyautar A' Design Award ta Baƙin Ƙarfe a Rukunin Zane-zane

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Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #135862

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Free Asalin Alamar Kasuwanci

Free alama ce ta kasuwanci da aka kirkira don wata alamar kayan tsafta ta mata. An sabunta rubutun tambarin da harafin F wanda aka daga sama kadan, wanda ke nuna hali na samartaka da fatan alheri. An zana harrufa biyu na e a matsayin layi guda daya na goga da ke ci gaba, kuma an hade su tare. Wannan nau'i-nau'i da aka hade an fitar da shi daga tambarin kuma ana amfani da shi a matsayin hoto na taimako, wanda ake amfani da shi akan katunan kasuwanci, alamomin ganewa, jakunkunan takardu, akwatunan aikawa cikin gaggawa, da jakunkunan zane. Layin mai motsi yana nuna 'yanci da bayyana kai. Tsarin ka'idojin gani yana kiyaye alamar ta kasance daidaitacce kuma mai iya fadadawa a tashoshin yanar gizo da na waje.

Amincewa

Game da Kyautar A' Design Award ta Baƙin Ƙarfe

Zanen Free Asalin Alamar Kasuwanci ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe, wata karramawa mai daraja da ake bai wa kyawawan zane-zane waɗanda ke cika buƙatun ƙwararru da masana'antu da ake tsammani daga ƙirƙire-ƙirƙire da aka tsara da kyau. Waɗanda suka lashe kyautar Baƙin Ƙarfe suna nuna babban ƙwarewa, ƙwarewa ta musamman, fahimtar ƙwararru da ikon ƙirƙira na masu ƙirƙirar su. Ana sa ran zanen Free Asalin Alamar Kasuwanci ya zama ƙirƙira da ake girmamawa sosai, ake sha'awa da ƙauna wacce ke da amfani kuma mai sababbin abubuwa. Wannan zane da ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe yana haɗa mafi kyawun ayyukan fannin kuma yana da halayen fasaha masu cancanta da ke da alaƙa da sanin yadda da baiwa. Ana girmama zanen Free Asalin Alamar Kasuwanci saboda cikakkiyar kulawarsa kuma an tsara shi don ba da ingantuwar rayuwa da ke taimakawa wajen mai da duniya wuri mafi kyau.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: The letter "F" rises slightly, reflecting a young and optimistic attitude. The continuous brush design of the two "e" letters are cleverly linked together which has also become the super symbol of Free, and used to create specifications such as the Icon system, that makes the brand more unified and more extensible, and also makes Free's brand vision stand out from the competition.
Girma da Fakitin: Business card 54mmx90mm
Badge 54mmx85mm
Document bag 280mmx180mm
Canvas bag 580mmx390mm
Kalmomin Alama: Brand visual upgrade, Sanitary napkins, GEN Z,
Fasahar Samarwa: Extract "ee" from the logo as an auxiliary graphic and apply it to many work scenarios, such as business cards, express boxes, badges, document bags, messenger bags, canvas bags, etc. The process involves four-color printing and baking paint process.
Ƙalubalen Zane: Through the brand visual upgrade, an old brand of daily necessities is reshaped into a trendy brand of sanitary napkins with a young attitude, conveying freedom and a brand-new attitude image to consumers.
Bincike: We found that for more than 10 years, Free has been "taking the first sanitary napkin for girls" as its brand positioning. The brand image is gradually aging, making it difficult for the brand to continue to gain the recognition of the "youngest" consumer group.
Wahayi: For more than 10 years, Free's brand position-"taking the first sanitary napkin for girls" cannot meet the change of aesthetic trends, the images is gradually aging, making it difficult to continue to gain the recognition of the "youngest" consumer group.
We took on the core of the brand and reshaped it into a youthful attitude brand by upgrading the logo font and a new visual specification system.
The new system makes the visual and concept consistent and extensible and is flexible to be used in online and offline channels.
Tsawon Lokacin Aikin: Guangzhou,Guangdong Province,China,July 6,2021
Tsarin Aiki: The "ee" is extracted from the original Logo, which reflects the modern women's feeling of unrestrained, the pursuit of freedom and self-expression through the dynamic line performance.
Mambobin Ƙungiya: Fengnan Lin
Yingqiang Zhang
Xiaofang Teng