Pepsi New Year 2022 LTO Gwangwanin Abin Sha by PepsiCo Design and Innovation

Pepsi New Year 2022 LTO Gwangwanin Abin Sha by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Kyautar A' Design Award ta Zinariya in Ƙirar Kunshin Kaya Competition Category.

ZinariyaKunshin Kaya· 2022

Pepsi New Year 2022 LTO Gwangwanin Abin Sha

by PepsiCo Design and Innovation

Kyautar A' Design Award ta Zinariya Winner in Kunshin Kaya Category

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Verified Award Winner

Verify Award Status for #137256

View at A' Design Award Press Release Award Badge

Colors

The Design

About Pepsi New Year 2022 LTO Gwangwanin Abin Sha

Pepsi New Year 2022 LTO jerin gwangwanin abin sha ne guda shida na musamman da aka kirkira don lokacin bukukuwan hutun hunturu. An fitar da gwangwanan a kasar Rasha a matsayin wani bangare na yakin talla na alamar kasuwanci na lokaci-lokaci. An tsara zane-zanen bukukuwan don su dace da dukkan lokacin hutun, wanda ke karewa da Sabuwar Shekara. Zanen ya kuma fadada alamar kasuwancin fiye da kunshin ta hanyar abubuwan mu'amala. Masu amfani na iya duba lambar QR da ke kan kowane gwangwani da wayar hannu don isa ga tallace-tallace, ciki har da damar cin nasarar riguna masu hular kai da t-shirts na musamman masu haske.

The Recognition

About the Kyautar A' Design Award ta Zinariya

Zanen Pepsi New Year 2022 LTO Gwangwanin Abin Sha ya lashe Kyautar A' Design Award ta Zinariya, wata karramawa mai matuƙar daraja da ake bai wa zane-zane na matakin farko, masu ban mamaki kuma na musamman. Waɗanda suka lashe kyautar Zinariya ƙirƙire-ƙirƙire ne masu sababbin abubuwa sosai, masu hangen nesa kuma masu haske mai ban sha'awa waɗanda ke nuna hazaƙa, hikima da ƙwarewar masu zanensu. Ana sa ran zanen Pepsi New Year 2022 LTO Gwangwanin Abin Sha ya zama ƙirƙira mai yabo sosai, mai kafa yanayi kuma babba wacce ke kawo ƙima da ba a taɓa ganin irinta ba. Wannan zane da ya lashe Kyautar A' Design Award ta Zinariya aiki ne mai ban mamaki, mai daraja wanda ke amfanar fasaha, kimiyya, zane da fasahar zamani sosai kuma yana kai iyakokinsu gaba. Zanen Pepsi New Year 2022 LTO Gwangwanin Abin Sha yana haifar da tsananin sha'awa, yana tada soyayya ga aiki, yana ƙarfafa ƙirƙira kuma yana burge mu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: These cans were created with consumer engagement in mind, as well as to activate the brand beyond packaging. Complete with interactive functional features, consumers are encouraged to use their smartphone to scan QR codes on the cans that lead to promotions, including a chance to win limited edition hoodies and t-shirts that glow.
Inspiration: Bringing all the festive feels wherever it goes, Pepsi is lighting up the holiday season in 2022! The Design Team created a series of six limited edition cans for the New Year 2022, available for purchase in Russia, as a part of Pepsi’s ‘Light up the Winter Holidays’ campaign. These LTO cans were designed to be enjoyed through the whole of the winter holidays and culminating in New Year’s, embracing both the memorable and unexpected moments the season will bring.

Read the Press Release