Tsallaka zuwa abun ciki
Tianmu Yunwu Tea Kunshin Shayi daga Huiqiong Yang

Zane Tianmu Yunwu Tea Kunshin Shayi daga Huiqiong Yang mai nasara ne mai daraja sosai na 2022 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Ƙirar Kunshin Kaya.


AzurfaKunshin Kaya· 2022

Tianmu Yunwu Tea Kunshin Shayi

daga Huiqiong Yang

Abokin Ciniki: Xinchang County Government

Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Kunshin Kaya

25,946

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #138145

Launuka

Ƙirar

Game da Tianmu Yunwu Tea Kunshin Shayi

Shayin Tianmu Yunwu wani akwatin kyauta ne da aka ƙera don kunsa shayin da ake sayarwa a matsayin abin tunawa na tafiya a Xinchang. Akwatin na waje yana da siffar dutse kuma yana amfani da tsarin ja-fita mai ninki biyu. Idan aka buɗe akwatin, kwalbar cikin gida tana tashi, tana ƙirƙirar wani yanayi na duwatsu, ƙasa da gizagizai don nunawa. Babban hoton ya samo asali ne daga al'adar Bikin Sarauniyar Uwa ta yankin, kuma yana haɗa abubuwan gargajiya da salon zamani. Akwatin kyautar yana da girman milimita 300 da 200 da 180, kwalbar kuma tana da girman milimita 90 da 90 da 90.

Amincewa

Game da Kyautar A' Design Award ta Azurfa

Zanen Tianmu Yunwu Tea Kunshin Shayi ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Tianmu Yunwu Tea Kunshin Shayi ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Tianmu Yunwu Tea Kunshin Shayi ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman
This is tea packaging, and Tianmu Yunwu tea is used as a souvenir for traveling in Xinchang. The overall packaging gift box is in the shape of a mountain, and the two-layer pull-up structure is integrated into the visual expression of the Queen Mother’s feast culture. Pack a unique vision and a wonderful experience.
Girma da Fakitin
Gift box size: 300 mm x 200 mm x 180 mm
Jar size: 90 mm x 90 mm x 90 mm
Kalmomin Alama
packaging, vision, creativity, structure, oriental aesthetics
Fasahar Samarwa
The overall packaging gift box takes the mountain as the shape of the two-layer pull-up structure, and then integrates the visual expression of the Queen Mother's feast culture, which is not only easy to identify, but also easy to spread quickly in the market. The product packaging of Laoyunwu tea has a unique vision and a beautiful experience. The main visuals of the outer box, the Queen Mother's Banquet and the outer box black, not only reflect the tea culture of Tianmu Yunwu brand, but also conform to the aesthetics and preferences of contemporary young people. The packaging method of the inner packaging adopts the perfect integration of the mountain-shaped appliance jar and the ground form. At the same time, the packaging structure adopts the upper and lower two-layer pull-out type, and the special structure of the jar is lifted at the same time, forming a scene-based, simple and convenient mountain terrain paper. The mold is fixed, which is environmentally friendly and cost-saving. When the box is opened, the jar rises, forming a scene of mountains, ground and clouds for easy display and display.
Ƙalubalen Zane
The difficulty of design lies in excavating the local culture and how to integrate the product with the local culture to form an organic whole. In terms of packaging structure, how to realize the lifting of the can when it is pulled, forming a creative structural point of interaction and making the packaging more distinctive. How products can drive local industries and stimulate the development of the local economy.
Bincike
Through the exploration of the local tea culture background and historical culture in Xinchang, the packaging integrates myths, mountains, land and clouds into the whole packaging gift box, forming an organic whole with the local culture. Extraction of the concept of pot shape - Shenxianju is a famous mountain in ancient times, known as Tianmu Mountain, and the tea growing environment is superior. Extraction of the terrain concept of Xinchang - Xinchang has been the hometown of tea production since ancient times. Cloudscape Concept Extraction - Cloud Sea is one of the Eight Wonders of Immortal Residence, surrounded by clouds and mists, it is exceptionally beautiful, and being in it is like entering a fairyland. The unique local culture will be used to create travel companion gift products with local characteristics to drive the development of local industries.
Wahayi
Inspired by the map of the Queen Mother's Banquet, it explores the local culture and integrates myths, mountains, land and clouds into the entire packaging gift box to form an organic whole with the local culture.
Tsawon Lokacin Aikin
The project started in Chengdu in March 2021, completed in Chengdu in June 2021, and exhibited in Xinchang in August 2021.
Tsarin Aiki
The research and development of Tianmu Yunwu Tea products draws inspiration from nature and oriental cuisine, and uses traditional and ancient craftsmanship to create rich tastes. The product packaging mainly takes the mountain as the vessel, the ground as the shape, the cloud as the environment, and the Queen Mother as the background, closely following the Xinchang Tianmu tea culture, combining the Queen Mother's feast and the national tide, and modernizing the traditional elements as the innovation. The visual presentation of the main body resonates with consumers emotionally, thereby showing individuality, culture, and high appearance.
Mambobin Ƙungiya
Huiqiong Yang
Xu Liu
Jin Gao.
Godiyar Hotuna
Image #1: Designer Huiqiong Yang, Packaging Vision, 2021.
Image #2: Designer Huiqiong Yang, Packaging Vision, 2021.
Image #3: Designer Huiqiong Yang, Packaging Vision, 2021.
Image #4: Designer Huiqiong Yang, Packaging Vision, 2021.
Image #5: Designer Huiqiong Yang, Packaging Vision, 2021.

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