Happy Petty Manhajar Kunshin Abincin Dabbobin Gida by Luo Heng

Happy Petty Manhajar Kunshin Abincin Dabbobin Gida by Luo Heng is a highly esteemed winner of the very prestigious 2023 Kyautar A' Design Award ta Tagulla in Ƙirar Kunshin Kaya Competition Category.

TagullaKunshin Kaya· 2023

Happy Petty Manhajar Kunshin Abincin Dabbobin Gida

by Luo Heng

Client: Shenzhen Megacombine Technology Co., Ltd

Kyautar A' Design Award ta Tagulla Winner in Kunshin Kaya Category

13,176

Verified Award Winner

Verify Award Status for #144363

View at A' Design Award Press Release Award Badge

Colors

The Design

About Happy Petty Manhajar Kunshin Abincin Dabbobin Gida

Happy Petty kunshin ne na zane don abincin cat. Jerin yana amfani da hotunan haruffa guda shida, kuma kowane hali yana dacewa da wani nau'in abincin cat daban-daban. Tufafi, launuka da abubuwan zane suna canzawa daga wani hali zuwa wani, don haka kowane kunshin yana da halin kansa na musamman. An samo haruffan ne daga fitattun zane-zane da kuma shahararrun mutane a fannin kayan ado. Ana amfani da haskakan launuka don jawo hankali da kuma nesanta kai daga tsarin kunshin abincin dabbobi na gargajiya. Manufar zanen ita ce ta bayyana zaman tare na mutane na zamani da dabbobin gidansu.

The Recognition

About the Kyautar A' Design Award ta Tagulla

Zanen Happy Petty Manhajar Kunshin Abincin Dabbobin Gida ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Happy Petty Manhajar Kunshin Abincin Dabbobin Gida ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Happy Petty Manhajar Kunshin Abincin Dabbobin Gida yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a kind of pet cat food that combines fashion figures and art. Through six unique character images to correspond different types of cat food, through different characters of cloths, colors, elements, reflecting highly personalized character images and product packaging, also to meet the needs of the female customers. Happy Petty creates a unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand.
Dimensions & Packaging: Width 200mm, Depth 300mm, Height 330mm, Weight 6.8kg
Tags: Cat Food, Pet, Happy Petty
Design Challenge: We hope to convey a concept of the coexistence of modern people and pets. Inspired by famous painting figures and fashion celebrities, we use bright colors to attract consumers' attention and break through the traditional pet packaging design.
We designed six unique characters of cat food to meet the diversity of cat-loving people's choice. Through the change of clothes, colors and elements of different characters, we can reflect the highly personalized characters and product packaging.
Research: This is a kind of pet cat food that combines fashion figures and art，unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand, and solves the needs of brand identification.
Pets bring us not only companionship, but also the source of happiness and healthy life. Therefore, the packaging design also wants to convey the concept of coexistence between modern people and pets.
Inspiration: More and more people regard pets as one of their family members, so they have higher and higher requirements for pet products. However, most of the pet packaging design in the market are very traditional. Therefore, we hope to use the creative idea of combining famous person and famous painting with pets to convey the concept of coexistence of people and pets through design.
Project Duration: The project started in Shenzhen in June 2021 and the design was completed in December 2022
Patents: Copyright：Shenzhen Megacombine Technology Co., Ltd
Team Members: Design Director
Luo Heng
Illustrator
Li Shuangshuang/ Xiao Liping
3D Designer
Wan Shiwei/Wang Zhangjian
Image Credits: Copyright：Shenzhen Megacombine Technology Co., Ltd