Effortless Zayyanar Marufi by E2W Studio

Effortless Zayyanar Marufi by E2W Studio is a highly esteemed winner of the very prestigious 2023 Kyautar A' Design Award ta Azurfa in Ƙirar Kunshin Kaya Competition Category.

AzurfaKunshin Kaya· 2023

Effortless Zayyanar Marufi

by E2W Studio

Client: E2W Studio

Kyautar A' Design Award ta Azurfa Winner in Kunshin Kaya Category

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Verified Award Winner

Verify Award Status for #146151

View at A' Design Award Press Release Award Badge

Colors

The Design

About Effortless Zayyanar Marufi

Effortless zayyanar marufi ce ta wani samfurin kula da gashi da aka keɓance. Samfurin yana ba da fiye da mafita 300 na kula da gashi masu inganci bisa la'akari da irin gashi, yanayin zama da al'adun gyaran gashi. Marufin yana ɗauke da bayanan aiki kawai, waɗanda aka tsara cikin tsari mai bayyananne na gani domin aiki da kamanni su haɗu su zama ɗaya. Tambarin yana amfani da nau'in rubutu na sans serif mai ɗabi'ar ɗan Adam, kuma alamar tana haɗa harafin E da layin ma'auni madaidaici. Tsarin grid mai canzawa wanda ya dogara da ma'aunin 1 zuwa 1.414 yana jagorantar kowane shiri. Kowane marufi yana da faɗin milimita 52, zurfin milimita 52 da tsayin milimita 190.

The Recognition

About the Kyautar A' Design Award ta Azurfa

Zanen Effortless Zayyanar Marufi ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Effortless Zayyanar Marufi ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Effortless Zayyanar Marufi ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Effortlesss is China's first precise customized hair-care brand. In order to meet the personalized needs of hair care, the brand starts from the characteristics of the hair of Chinese, based on domestic soil, climate, and environment for many years of careful research and development. Therefore it offers more than 300 customized and precise hair care solutions for consumers of all hairstyles, living environments, and styling habits.
Dimensions & Packaging: Width 52mm x Depth 52mm x Height 190mm
Tags: Oriental Aesthetics, Natural, Conflict, Reconcile, Accurate
Production Technology: The font used for logo is Humanist sans serif. It is modern and simple, like the Sans serif typeface, and also has the soft beauty of changing serif body lines, which is very in line with effortless's brand style.
The brand symbol combines the initial letter E with the precise scale line, combining the brand name with the brand concept.
Design Challenge: The ratio is taken from the "Fang Wu Xie Qi" in eastern culture, that is, we often say that there are squares in a circle and there are circles in a square. Statistically, it is 1:1.414. Compared with the western golden ratio, the eastern ""Fang Wu Xie Qi" is also known as the silver ratio. The use of this proportion is also to contain the Oriental aesthetics in the design.
Research: Oriental aesthetics give people an indescribable feeling, and we try to make this feeling rational with the brand initials "E" and "L" as the format, using a multidimensional and variable way to build a set of a variable grid system.
The brand can change the layout proportion according to the actual design requirements, and the variable grid system can effectively solve the problem of brand visual systematization.
Inspiration: Each information on the product is functional which is to make explanations. In the case of not adding any decorative information, the functional information is processed and a reasonable visual moving order is laid out, which completes the solution of information as function and function as aesthetics.
Data algorithms and natural essential oils, consistent with data schemes and natural formulations, both conflict and reconcile.
Project Duration: The project was completed in 2021.
Operation Flow: Function equals aesthetics is the core concept of the internationalism style. Under the Oriental context, exploring the internationalism style with an Oriental sense is key to this project.
Image Credits: N/A