Zane Luna Alpina Marufi daga Arman Auzhanov mai nasara ne mai daraja sosai na 2025 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Ƙirar Kunshin Kaya.

AzurfaKunshin Kaya· 2025

Luna Alpina Marufi

daga Arman Auzhanov

Abokin Ciniki: Eurasia Elite

Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Kunshin Kaya

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Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #163103

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Luna Alpina Marufi

Arman Auzhanov, mai zane daga ƙasar Kazakhstan, ya kirkiro cikakken aikin vodka don sashen manyan kayan. Ya yi amfani da hotunan Wata da Sararin Samaniya a matsayin bayyanannen alamar ma'ana bisa ga kayan fasaha na zamani. Matsayin yana bisa ga USP guda biyu: na motsin rai (vodka ana samarwa bisa ga yanayin Wata) da na hankali (ana share ta amfani da tace Dutsen Wata). Kwalba ta musamman tana da zurfin rubutu kamar ramukan wata. Don tambari ya yi amfani da kayan da ke da ƙananan lu'ulu'ai wanda ke yin hoton sararin taurari mai motsi, da Lens Fresnel don hoton Wata. Marufi na kyauta na nan gaba ya kammala hoton.

Amincewa

Game da Kyautar A' Design Award ta Azurfa

Zanen Luna Alpina Marufi ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Luna Alpina Marufi ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Luna Alpina Marufi ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: The name LUNA personifies the essence of premium positioning. The epithet "sky vodka" supports it. The positioning is supported by two USP: emotional - vodka is produced in accordance with the phases of the moon, and rational - it is cleaned with a moonstone.

The unique bottle is debossed by the lunar craters shape, sparkling on the shelf.

For the label we use a material making the starry sky image n dynamics, which supports the theme of space.

Futuristic gift packaging makes a mysterious image
Girma da Fakitin: Bottle: 65 x 65 x 300 mm
Gift packaging: 80 x 80 x 320 mm
Kalmomin Alama: luna, moon, sky-vodka, vodka, Fresnel lens, Arman, Auzhanov, starry sky
Fasahar Samarwa: We used various modern technologies that attract attention: deep lens Fresnel, which creates the effect of a voluminous iridescent moon, hot foil and Brail glossy varnish glowing in ultraviolet light.

The label is made of special material with a velvet effect, with millions of glittering crystals.

The personal mold for bottle, slightly tinted glass and transparent T-shape closure with black leg create a unique premium image.

Futuristic gift packaging combines matte plastic and metal.
Ƙalubalen Zane: Today’s vodka market is one of the most highly competitive. Almost all imaginable positions are already taken. So the most difficult task is to find a way to stand out on it.
Bincike: Before that, there was no product on the domestic market of Kazakhstan with the potential for the world export. "Luna" vodka is created to be attractive for the Kazakhstani mentality and at the same time to contain a message understandable to foreigners.

People of generation Y (which is the most solvent both in Kazakhstan and in the world) are attracted by stories mystical and real.
Wahayi: For the base of brand, we have chosen the moon as an archetypal symbol, understandable to everyone and easy to remember. It is often used in literature and art, sounds in poetry and music. Many people believe in its influence on our psychological and even physiological condition.
We decided to create the Image of the moon and the whole space using clear semantic code and innovative visual solutions based on contrast materials.
Tsawon Lokacin Aikin: The project started in December 2021 in Minsk and finished in December 2023 in Shymkent
Tsarin Aiki: The label with the glittering deep lens Fresnel looking like the moon and millions of shimmering crystals draws attention of any customer passing by the shelf and creates a desire pick up the bottle to take a closer look.
Haƙƙoƙin Ƙirƙira: Copyrights belong to Arman Auzhanov, 2021-2024