Parsirang Masanar Ƙwai daga Mohsen Koofiani

Zane Parsirang Masanar Ƙwai daga Mohsen Koofiani mai nasara ne mai daraja sosai na 2025 Kyautar A' Design Award ta Tagulla a Rukunin Gasar Ƙirar Kunshin Kaya.

TagullaKunshin Kaya· 2025

Parsirang Masanar Ƙwai

daga Mohsen Koofiani

Abokin Ciniki: Parsirang Eggs

Mai Nasarar Kyautar A' Design Award ta Tagulla a Rukunin Kunshin Kaya

13,222

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #171319

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Parsirang Masanar Ƙwai

A ɗakin zane, mai zanen ya yi nufin ƙirƙirar fakiti mai ƙarfin asali. Ya zana hoton kaza mai ɗaura gyale don kawo jin daɗin ƙauye da sabo. Rawaya tana wakiltar rawayar ƙwai da dumin safiya, yayin da ja ya ƙara kuzari da gaskiya. Tsarin rubutun ya kasance mai ƙarfi da bayyananne, yana tabbatar da isar da saƙo cikin sauri. Bayan sa'o'i masu yawa na gyara-gyara, ƙirar ta ƙarshe ba kawai fakiti ba ce; ta ba da labarin gonar ƙauye da sabbin ƙwai, tana isar da amana da inganci ga abokan ciniki.

Amincewa

Game da Kyautar A' Design Award ta Tagulla

Zanen Parsirang Masanar Ƙwai ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Parsirang Masanar Ƙwai ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Parsirang Masanar Ƙwai yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: This packaging design, alongside its structure (cellulose and sustainable design), conveys freshness, naturalness, and high quality. Its graphic design, featuring a hand-drawn hen with a headscarf and shawl in warm colors (yellow: symbolizing freshness and sun, red: energy, white: purity), evokes a traditional, trustworthy brand focused on natural, local eggs. This style stands out on store shelves, fostering an emotional bond with customers and a sense of nostalgia.
Girma da Fakitin: Pack 6: Width 150mm, Depth 105mm, Height 75mm
Pack 10: Width 240mm, Depth 110mm, Height 75mm
Pack 10: Width 290mm, Depth 110mm, Height 75mm
Kalmomin Alama: Parsirang egg, Eggs, Packaging, Fun, Designing, Cellulose packaging
Fasahar Samarwa: Sustainable Cellulose Packaging + Label
The designs were done by hand using ink and pen techniques and were colored with watercolor to create a sense of nostalgia in the design.
Ƙalubalen Zane: The designer had to balance aesthetics, functionality, marketing, and mass production to create an attractive, practical, and cost-effective package. By overcoming these challenges, the final design became a commendable solution that is both visually striking and highly functional.
Bincike: This packaging design wouldn't be possible without thorough research. From analyzing customer and competitor behavior to selecting colors, materials, and marketing strategies, all were shaped by scientific and empirical studies. The result is a functional, distinctive package that effectively connects with the target market and has a strong impact.
Wahayi: The designer, inspired by rural life, traditional poultry farms, natural colors, and handmade designs, has aimed to evoke quality, freshness, and an emotional connection with the customer. This design, rather than feeling industrial or modern, focuses on the warmth and naturalness of the product, setting it apart from typical packaging.
Tsawon Lokacin Aikin: The project started in March 2024 in Shiraz, Iran, and finished in October 2024 in Shiraz, Iran
Tsarin Aiki: This packaging goes beyond design, creating effective emotional, visual, functional, and marketing interactions. As a result, it not only enhances the product's appeal but also engages customers, strengthens trust, and ultimately boosts sales and customer loyalty.
Godiyar Hotuna: Creator, Illustration and Design: Mohsen Koofiani