Xi Feng Jiu Tian Qi Kunshin Baijiu by Wen Liu is a highly esteemed winner of the very prestigious 2026 Kyautar A' Design Award ta Tagulla in Ƙirar Kunshin Kaya Competition Category.
TagullaKunshin Kaya· 2026
Xi Feng Jiu Tian Qi Kunshin Baijiu
by Wen Liu
Client: Shenzhen Oracle Creative Design Co., Ltd
Kyautar A' Design Award ta Tagulla Winner in Kunshin Kaya Category
Verified Award Winner
Verify Award Status for #173078The Design
About Xi Feng Jiu Tian Qi Kunshin Baijiu
Xi Feng Jiu Tian Qi shine zanen kunshin wani babban giya na baijiu na kasar Sin. An yi kwalbar ne da lu'ulu'u na gida (crystal), an yi mata zinariya ta hanyar electroplating, kuma an kammala ta da zane-zanen da aka zana da laser. An yi murfin ne da karfen aluminium alloy, kuma an sanya masa yankakkun lu'ulu'u masu kama da lu'u-lu'u. Siffar murfin ta samo asali ne daga kambin phoenix da amare ke sawa a zamanin dā a kasar Sin. An yi akwatin kyautar ne da acrylic kuma yana da siffa ta musamman. Murfin akwatin yana tashi kamar labule yana bayyana kwalbar a hankali. Wannan motsi yana tunatar da dagawar mayafin ja a bukukuwan aure na gargajiya na kasar Sin.
The Recognition
About the Kyautar A' Design Award ta Tagulla
Zanen Xi Feng Jiu Tian Qi Kunshin Baijiu ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Xi Feng Jiu Tian Qi Kunshin Baijiu ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Xi Feng Jiu Tian Qi Kunshin Baijiu yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design essence of this premium Chinese baijiu is concentrated in its cap, which draws inspiration from the phoenix crown worn by brides in ancient China. Through metal casting and diamond inlay techniques, it integrates the luxurious symbolism of Eastern wedding traditions with modern luxury craftsmanship, showcasing distinguished elegance and unique aesthetics within a compact form.
- Dimensions & Packaging
- 175mm*120mm*285mm
- Tags
- Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
- Production Technology
- The liquor bottle is made from the finest local crystal. The bottle body is electroplated with gold and adorned with laser-engraved patterns, while the cap is made of aluminum alloy featuring inlaid crystal diamond cuts. The gift box showcases a uniquely shaped design made of acrylic.
- Design Challenge
- The most significant challenge of the project lay in the production of the bottle cap. Its intricate detailing presented substantial difficulties, requiring a delicate balance between quality standards and production costs. Considerable effort was dedicated to resolving this issue, ultimately leading to a breakthrough.
- Research
- Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
- Inspiration
- Inspired by the phoenix motif from traditional Chinese wedding attire, this design reimagines a profound cultural symbol. The phoenix embodies renewal and sacredness in Chinese culture, conveying wishes for prosperity. Through contemporary interpretation and craftsmanship, it bridges tradition and modernity, creating a distinct visual language that honors Eastern heritage while appealing to present-day aesthetics—striking a balance between cultural continuity and innovative expression.
- Project Duration
- September 2023, Shenzhen, China
- Operation Flow
- The liquor box is designed with ritual at its core, creating a distinctive unboxing experience: the lid ascends like a rising curtain, gradually revealing the treasure within. This motion draws inspiration from the solemn moment of "lifting the red veil" in traditional Chinese wedding customs, transforming this gesture of anticipation and sanctity into a ceremonial unveiling of the product. Through this culturally rich interactive design, it enhances user engagement while deepening the product's narrative resonance and emotional connection.
- Team Members
- Creative Direction: Wen Liu
Design Execution: Maoxiang Pan, Xiangdong Yuan
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