Tagulla Kunshin Kaya · 2026
Global Keepsake Marufin Kaya
by Wei Bai, Xianjun Chen and Rubo Chen
- Kyautar A' Design Award ta Tagulla 2026 in Kunshin Kaya
- CLIENT: Shenzhen Hello Tech Energy Co.,Ltd
- Estimated Number of Design Views: 5,714
- Verification code C3052C5CCF · Verify this award
Colors
About Global Keepsake Marufin Kaya
Global Keepsake wani zane na marufi ne da aka kirkira don na'urorin samar da wutar lantarki masu ɗaukuwa da ke amfani da hasken rana. Tsarin, kayan aiki, da kuɗin marufin na asali ba su canza ba. Zane-zanen asali na shahararrun wuraren tarihi na duniya suna ƙara labarin al'adu da darajar tarawa. Ana iya yage murfin sama a sake amfani da shi a matsayin alamun shafi da kuma kundin hotuna na yi-da-kanka, don haka ana iya ajiye marufin bayan buɗe kayan. Bugu na amfani da tawada mai tushen waken soya da hanyoyin bugu na offset na yau da kullun. Tsarin zane-zane na sassa-sassa ana iya faɗaɗa shi a cikin jerin kayayyaki, wanda ke tsawaita rayuwar marufi da yawanci ake zubarwa.
About the Kyautar A' Design Award ta Tagulla
Zanen Global Keepsake Marufin Kaya ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Global Keepsake Marufin Kaya ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Global Keepsake Marufin Kaya yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.
Press Kit
- Unique Properties
- The design rethinks packaging for solar powered portable power stations without changing structure, materials, or cost. Original illustrations of global landmarks add cultural narrative and collectible value, extending the package’s lifecycle. The flip top becomes interactive bookmarks and a DIY album, increasing engagement with no extra resources. Maintaining a minimalist brand language, the scalable system transforms disposable packaging into a sustainable, experience-driven brand touchpoint.
- Dimensions & Packaging
- Dimensions: Width 225mm x Depth 197.5mm x Height 129 mm
Material: 250g CCNB, E flute corrugated board (140gsm liner 100gsm medium), matte lamination
Ink: Soy based ink - Tags
- Cultural packaging, cultural packaging, brand touchpoint, original illustration, modular visual system, series design, collectible value, interactive experience, sustainable design, cross-market adaptability, mass-production feasibility
- Production Technology
- The design prioritizes mass production feasibility, using an original illustration system and modular visuals for scalable series expansion. Vector illustrations ensure stable quality across sizes and printing conditions. Soy-based inks and standard offset printing balance color accuracy and sustainability. Interactive features reuse the existing unboxing structure, enabling tear-off and modular use without added processes, achieving design innovation while maintaining production efficiency.
- Design Challenge
- The main challenge was creating lasting emotional value for functional packaging without adding resources or complexity. Internally, this meant introducing cultural narratives within the brand’s visual system without weakening recognition. Externally, it required balancing cross-market cultural differences and ensuring mass production feasibility. The tension between creativity and practicality was resolved through restrained visuals and guided user interactions.
- Research
- Research Type: Design driven applied research.
Objective: Extend consumer electronics packaging value and emotional lifecycle without extra resources.
Method: Case analysis, user observation, scenario simulation, unboxing records, and internal reviews.
Participants: Users across markets and internal teams.
Results: Reusable structures and cultural narratives boost retention, making packaging a sustainable, long term brand touchpoint. - Inspiration
- This project reflects on the industry habit of discarding functional packaging after use. Without changing structure, materials, or cost, the design adds lasting value and emotional meaning, turning packaging into a sustainable brand touchpoint. Inspired by the universal recognition of global landmarks, original illustrations and reusable structures encourage long term retention, extending the packaging’s lifecycle through design.
- Project Duration
- The project officially launched in June 2025 in Shenzhen, China, and was completed in February 2026 in Shenzhen, China.
- Operation Flow
- This design rethinks packaging after unboxing. Once its protective role is done, it transforms into bookmarks and modular keepsakes. Through unboxing, tearing, assembling, and keeping, users engage continuously. This encourages retention and use, extending the packaging life and strengthening brand memory.
