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Alita Ƙirar Kwalba da Tambari by Studija Creata

Alita Ƙirar Kwalba da Tambari by Studija Creata is a highly esteemed winner of the very prestigious 2017 Kyautar A' Design Award ta Azurfa in Ƙirar Kunshin Kaya Competition Category.


AzurfaKunshin Kaya· 2017

Alita Ƙirar Kwalba da Tambari

by Studija Creata

Client: Mv Group

Kyautar A' Design Award ta Azurfa Winner in Kunshin Kaya Category

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Verified Award Winner

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Colors

The Design

About Alita Ƙirar Kwalba da Tambari

Babban manufar sake fasalin shine ƙara wayar da kan alamar kamfani gabaɗaya da kuma bayyanar da halaye na musamman kamar hanyoyin samarwa na al'ada, kayan aiki da inganci. Cikakken sake fasalin ALITA ya haɗa da sabon kwalba, sabon tambarin kamfani, rubutu, murfi da ƙirar tambari. Samfuran yanzu suna da ƙarin abubuwa na musamman ga nau'in ruwan inabi mai kumfa da champagne tare da ƙaddamar da ɗan taɓawa na gargajiya mai haske da ɗan ƙarfi amma suna riƙe da yanayin zamani da sauƙi gabaɗaya.

The Recognition

About the Kyautar A' Design Award ta Azurfa

Zanen Alita Ƙirar Kwalba da Tambari ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Alita Ƙirar Kwalba da Tambari ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Alita Ƙirar Kwalba da Tambari ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The complete rebranding of ALITA includes a new bottle, renewed logo, monograph, capsule and label design. The products now have more elements specific to the category of sparkling wine and champagne with an introduction of a light classical touch and some solidity but retaining overall a rather modern and light feel.
Dimensions & Packaging
Capacity: 750 ml. Dimensions: 88 (w) x 320 (h) mm.
Tags
Alita, sparkling wine, design, Studija Creata, Lithuania
Production Technology
Glass bottle. Flexo printing.
Design Challenge
Since the ALITA family includes a wide variety of products of as many as 13 different types, the task was to express their hierarchy and draw a dividing line between classical and fine sparkling wines. The latter ones were given added value by emphasising their uniqueness and originality to boost consumer interest in the types of sparkling wines and their flavours.
Inspiration
ALITA is one of the oldest and best-known sparkling wines in Lithuania which has become a benchmark for this drink in the course of time.
Project Duration
New ALITA was introduced on the eve of the year 2017.
Operation Flow
The main goal of the redesign is to increase the overall brand awareness and highlight the main distinctive features such as classical production methods, raw materials and quality.
Team Members
Asta Kauspedaite (Designer, "Studija Creata")
Jurate Paulauskiene (Head of Product development department, "MV GROUP")
Image Credits
Edgaras Marozas

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