Wilsons Fakin Abincin Kare daga Gary Lawson

Zane Wilsons Fakin Abincin Kare daga Gary Lawson mai nasara ne mai daraja sosai na 2020 Kyautar A' Design Award ta Tagulla a Rukunin Gasar Ƙirar Kunshin Kaya.

TagullaKunshin Kaya· 2020

Wilsons Fakin Abincin Kare

daga Gary Lawson

Abokin Ciniki: Lawson Design

Mai Nasarar Kyautar A' Design Award ta Tagulla a Rukunin Kunshin Kaya

11,748

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #94058

Shiga Jerin Jira Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Wilsons Fakin Abincin Kare

Wilsons wani ƙirar fakin abinci ne na abincin kare da aka matsa cikin sanyi. Jerin ya ƙunshi kayayyaki guda uku, kowanne ana bayar da shi a jakunkuna na kilo 2.5 da kilo 10. Hotunan shimfidar ƙasashen Tsibiran Biritaniya suna kewaye da kowace jaka, kuma kowane samfur yana da nasa suna da launukan da suka keɓanta shi. Ana buga jakunkunan da tsarin CMYK ta hanyar flexography tare da tawada mai tushen ruwa a kan wani rufi mai cike da fari, sannan a gama da varnish mai kariya mai tsafta. Jakunkunan foil masu sauƙin nauyi tare da rufin zip mai sake-rufewa suna maye gurbin buhunan takarda masu nauyi, suna kiyaye abincin sabo na tsawon lokaci kuma suna taimakawa wajen rage sharar gida.

Amincewa

Game da Kyautar A' Design Award ta Tagulla

Zanen Wilsons Fakin Abincin Kare ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Wilsons Fakin Abincin Kare ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Wilsons Fakin Abincin Kare yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: Wilsons Cold Pressed dog food is a new, high quality product requiring a powerful and unique brand identity. Individually named, with beautiful colour palettes, the inspiring landscape illustrations wrap around the foil-fresh packaging. The overall design scheme's focus is not simply on the dog, but the wellbeing of both the owner and their beloved pet.
Girma da Fakitin: The 3 products are available in 2 sizes 2.5kg and 10kg, dimensions are 192 x 100 x 400mm and 365 x 115 x 710mm.
Kalmomin Alama: pet food, packaging design, pet food packaging designer, graphic designer, brand redesign, pet food branding, Wilsons pet food, cold pressed dog food, vector illustration, vector art, UK
Fasahar Samarwa: Both the 2.5kg and 10kg bags were printed in CMYK using the flexography printing process. Environmentally responsible water-based inks were used throughout, a flood coating of white ink was applied below the process colours to boost vibrancy. Finally, the foil bags were varnished with a clear sealing coat to protect the surface.
Ƙalubalen Zane: Within an ever-growing and competitive market place, Wilsons needed stand-out packaging to complement its stand-out product range. The client brief was clearly defined, reflect the quality within. Wide-open spaces, the beauty of nature, and the quality of life featured high. Illustrative style and individually named products would work together to convey refinement and modern dietary thinking.
Bincike: Off the mark, we were able to establish the scope and potential of this project through a thoroughly researched and detailed client brief. The aspiration to design a standout brand that captured the essence and breadth of the British Isles was our goal. Through a series of colourful illustrations, the resulting visual brand set itself apart on the shelves of the UK's pet food stores.
Wahayi: Influenced by market trends for high-grade ingredients and modern production methods, Wilsons Cold Pressed dog food has achieved superb results. The range necessitated a distinct style that would convey a sense of freedom, healthy living, and quality of life. Lawson Design drew upon the landscapes of the British Isles. From the dramatic highlands of Scotland, the dark mountains of Wales and the lush countryside of England and Ireland. The result is a range of packaging that captivates the essence of nature and tranquility, for pet and owner alike.
Tsawon Lokacin Aikin: The project concepts and research were started in 2018 and developed and completed in 2019 Carlisle, Cumbria, UK
Tsarin Aiki: Critical to the rebrand was the replacement of the heavy multi-layered paper sacks that were superseded by lightweight foil fresh bags. With the added benefit of resealable zip closures, the product's life span is extended, helping to eliminate needless waste. The overall effect is a revitalised product, packed with nutritional ingredients, using modern production methods and all delivered in a contemporary design driven by passion and a commitment to quality.
Godiyar Hotuna: Image #1: Designer Gary Lawson, Illustrator Gary Lawson, Digital Artwork Gary Lawson
Image #2: Designer Gary Lawson, Illustrator Gary Lawson, Digital Artwork Gary Lawson
Image #3: Designer Gary Lawson, Illustrator Gary Lawson, Digital Artwork Gary Lawson
Image #4: Designer Gary Lawson, Illustrator Gary Lawson, Digital Artwork Gary Lawson
Image #5: Designer Gary Lawson, Illustrator Gary Lawson, Digital Artwork Gary Lawson