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Ciroc White Grape Vodka Primary Function: Ƙirar Marufi na Bugu Iyakantacce by Pierre Delebois - forceMAJEURE Design

Ciroc White Grape Vodka Primary Function: Ƙirar Marufi na Bugu Iyakantacce by Pierre Delebois - forceMAJEURE Design is a highly esteemed winner of the very prestigious 2020 Kyautar A' Design Award ta Azurfa in Iyakantaccen Fitarwa Competition Category.


AzurfaIyakantaccen Fitarwa· 2020

Ciroc White Grape Vodka Primary Function: Ƙirar Marufi na Bugu Iyakantacce

by Pierre Delebois - forceMAJEURE Design

Client: Diageo

Kyautar A' Design Award ta Azurfa Winner in Iyakantaccen Fitarwa Category

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The Design

About Ciroc White Grape Vodka Primary Function: Ƙirar Marufi na Bugu Iyakantacce

Ciroc White Grape kwalba ce da aka ƙera cikin bugu iyakantacce domin gabatar da wani ɗanɗano na lokacin biki. Dabarar gani ta ɗauki alama daga shampen da farin inabi. An gama kwalbar da wani laushin launin zinari mai taushi da aka haɓaka a matsayin launi na musamman. Sanannen ƙwallon Ciroc yana zaune a saman kwalbar cikin zinari mai walƙiya da aka ƙarfafa. Wani lambar zakara mai walƙiyar zinari yana bayyana a ƙasan kwalbar. Tasirin zinari na launi bisa launi na nuna biki ne kuma mai kyan gani. Kwalbar mai 750 ml an yi nufinta a matsayin kyautar lokaci.

The Recognition

About the Kyautar A' Design Award ta Azurfa

Zanen Ciroc White Grape Vodka Primary Function: Ƙirar Marufi na Bugu Iyakantacce ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Ciroc White Grape Vodka Primary Function: Ƙirar Marufi na Bugu Iyakantacce ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Ciroc White Grape Vodka Primary Function: Ƙirar Marufi na Bugu Iyakantacce ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
forceMAJEURE was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform.

Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury.
Dimensions & Packaging
Bottle: 750 ml
Tags
#limitededition, #packaging, #packagedesign, #clearspirits, #vodka, #Ciroc, #holiday
Production Technology
forceMAJEURE's production team developed a custom gold color for this bottle, and re-envisioned Ciroc’s iconic “orb” in a metallized polished gold that pairs with the custom bottle color, to create a golden tone-on-tone effect that is celebratory, festive and elegant.
Inspiration
The forceMAJEURE team was inspired by the classic golds and silvers used in festive décor to create a beautiful giftable bottle that stands out from other holiday limited editions. We also took cues from champagne and white grapes to find the perfect, luxurious gold colors for the bottle and the signature rooster medaillion that adorns the bottom of the bottle.
Team Members
Pierre Delebois, Strategy and Creative Director
Grace Kao, Senior Designer
Linda Tseng, Production Director
Image Credits
Image #1: Taka Igarashi for forceMAJEURE Photo Studio
Image #2: Taka Igarashi for forceMAJEURE Photo Studio
Image #3: Taka Igarashi for forceMAJEURE Photo Studio
Image #4: Taka Igarashi for forceMAJEURE Photo Studio
Image #5: Taka Igarashi for forceMAJEURE Photo Studio

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