Chu Cellar Hana Nui: Ka Hōʻeha ʻIpu Waiʻona na Yong Wu

ʻO Chu Cellar Hana Nui: Ka Hōʻeha ʻIpu Waiʻona na Yong Wu he mea lanakila hanohano loa o ka 2020 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KeleaweʻUhi· 2020

Chu Cellar Hana Nui: Ka Hōʻeha ʻIpu Waiʻona

na Yong Wu

Mea Kūʻai: Shenzhen everbright creative packaging design co. LTD

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

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Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #100741

Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Chu Cellar Hana Nui: Ka Hōʻeha ʻIpu Waiʻona

Kikokikona Puke: ʻO Chu Cellar he hoʻolālā hōʻeha no kekahi waiʻona i hana ʻia ma Hubei, Kina. Hana ʻia ka ʻōmole i ka ʻipu lepo, a hoʻohālike kona ʻano i kekahi pūʻulu bele kani, he waihona moʻomeheu no ke aupuni kahiko ʻo Chu. Hoʻokahe ʻia ka kaha ma ke kino ʻōmole ma o ke ʻano hoʻoheheʻe hāmama, a hana ʻia ka pahu i ka lāʻau. Hoʻemi nā kaha kiʻekiʻe a poho ma kaili i ka manawa e paheʻe ai i ka wā e lawe ʻia ai. Lawelawe ke kumu o ka pahu ma ke ʻano he wahi hōʻike, no laila hiki ke mālama ʻia ka ʻōmole nele i mea hoʻonani. ʻO ka manaʻo nui, ʻo ia ka hōʻike ʻana i ka moʻolelo a me ka moʻomeheu o ka ʻāina kumu.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Chu Cellar Hana Nui: Ka Hōʻeha ʻIpu Waiʻona i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Chu Cellar Hana Nui: Ka Hōʻeha ʻIpu Waiʻona he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Chu Cellar Hana Nui: Ka Hōʻeha ʻIpu Waiʻona i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: Yellow crane tower is a kind of liquor produced in hubei, China. The original intention of the design is to reflect the historical culture of the place of origin, so that consumers can feel the profound historical background of the product while tasting the liquor, and bring beautiful visual enjoyment at the same time. After drinking the liquor, the packaging base can be combined with the bottle as an art deco.
Nā Ana a me ka Hoʻopili: 170 (L) x130(D) x 320 (H)
Nā Lepili: Alcohol，black，Package Design，liquor，Chinese，Graphic Design
ʻEnehana Hana: The bottle is made of ceramic, the grain on the bottle body is cast in open mould, and the box is made of wood.
Pilikia Hoʻolālā: We wanted the packaging to be better used instead of being thrown away, so we considered reuse when creating, so we made the base of the box into an exhibition stand, making the bottle more like an ornament.
Noiʻi: Customers want a product that reflects the cultural image of the brand's origins. At the beginning of the project, the design team visited the place of origin, read a large number of historical documents, had a deep understanding of the local cultural history and drinking habits, and designed a better plan for displaying chu culture.
Hoʻoulu Manaʻo: Yellow crane tower wine is produced in the birthplace of chu culture in China. They need a product that shows the local history and culture. Therefore, the shape of the bottle imitates that of chime bells, a cultural relic of the state of chu. This is the most direct manifestation of chu culture.
Ka Lōʻihi o ka Papahana: The project started in shenzhen in April 2019, finished sample production in shenzhen in June 2019, and went on sale in China in February 2020
Kaʻina Hana: This design allows drinkers to better feel the cultural appeal of the product. It has collectable value.
Nā Lālā Hui: The designer：fuyu yang
The designer：yong wu